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Content provided by Joe Rinaldi and Richard Banfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Rinaldi and Richard Banfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Zero Forecasting & Overinvesting in Biz Dev Seasons

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Manage episode 464252991 series 2446879
Content provided by Joe Rinaldi and Richard Banfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Rinaldi and Richard Banfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
There's a few big ideas in this week's episode. Richard makes a strong case that Pipedrive weighted outcome forecasting for open opportunities and leads is steering you wrong. It's 0% forecastable revenue until the check clears. Joe says tracking sales quarterly sets you up to fail. There are two selling seasons and two off-seasons every year, plan accordingly. Richard and Joe both illustrate how digital agencies in particular under-invest in sales, biz dev, and marketing. They discuss why this happens, the risks and challenges that follow, and alternatives worth exploring.
  continue reading

65 episodes

Artwork
iconShare
 
Manage episode 464252991 series 2446879
Content provided by Joe Rinaldi and Richard Banfield. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Rinaldi and Richard Banfield or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
There's a few big ideas in this week's episode. Richard makes a strong case that Pipedrive weighted outcome forecasting for open opportunities and leads is steering you wrong. It's 0% forecastable revenue until the check clears. Joe says tracking sales quarterly sets you up to fail. There are two selling seasons and two off-seasons every year, plan accordingly. Richard and Joe both illustrate how digital agencies in particular under-invest in sales, biz dev, and marketing. They discuss why this happens, the risks and challenges that follow, and alternatives worth exploring.
  continue reading

65 episodes

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