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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Barb O'Brien, CEO of DMI, discusses the State of the Industry report with its authors, Will Loux, analyst with NMPF and U.S. Dairy Export Council, and Mike McCully, DMI consultant. DMI commissioned the report in early 2024 and highlights the unprecedented $8-10 billion in new and expanded dairy infrastructure.
Key findings include the significant impact of new cheese plant capacity, consumer recovery from high inflation, and structural changes in the dairy industry in China. The report emphasizes the checkoff’s need to invest in strategies focused on new product innovations and research, new technologies, and a strong commitment to meeting global demand, as well as the ability to adapt to changing market dynamics.
Tune in to find out!
To learn more about the national dairy checkoff and your local dairy checkoffs, please visit dairycheckoff.com
Host & Guest:
· Host: Barb O’Brien, CEO and President of Dairy Management Inc.
· Guest: Will Loux, Senior Vice President, Global Economics Affairs of U.S. Dairy Export Council
· Guest: Mike McCully, President of McCully Consulting
80 episodes
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