008 | From 0 to 800 Clients In 1 Year: How This Startup Used Content to Grow Fast

The Content Coalition

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6y ago 22:09

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In this episode of The Content Coalition, we interview Chris Ronzio, Founder and CEO of Trainual.

Over the last 5 years, his additional firm, Organize Chaos, has worked with hundreds of companies in dozens of industries and invested in building 6 of those businesses to over $30 million in annual revenue. Now, Chris' third business, Trainual, is an online platform for business owners and employees to document what they do in simple step-by-step processes. Chris and his team are on a mission to systematize 25,000 small businesses through their technology.

Tune in as Chris shares more about Trainual and its content marketing strategies.

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This episode is sponsored by Trainual. The most efficient way to onboard new employees, make training easy, systemize your processes, and get your business out of your brain.

CLICK HERE to check them out.

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In this episode:

[02:19] What Trainual is and how they empower businesses
[03:40] How content marketing accelerated the growth of Trainual
[04:45] Trainual’s content marketing strategy since day 1
[07:30] How this startup’s launch created tons of buzz that led to lots of content creation
[08:39] How Trainual released all their front-loaded content and got their messaging out
[12:29] Learn the detailed strategy for one of Trainual’s Facebook Ads that you can apply
[13:50] Find out which retargeting strategy works best and how to implement it
[15:46] How Trainual utilizes written content as part of it’s content marketing strategy
[16:55] 1 actionable thing to implement within the next 24 hours
[20:25] Other tips for creating and repurposing content

Links/resources mentioned:

Connect with Chris:

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Shaina Weisinger is the host of The Content Coalition, and founder and CEO of Repurpose House which repurposes your content into unlimited videos and images. Shaina is on a mission to show content creators the untapped potential and repurposing power of the content they already have.

Connect with Shaina:

Connect with Repurpose House:

Check out the episode page at 008.thecontentcoalition.com

I accept responsibility that all information shared in the video or audio is opinion, factual and accurate to the best of my knowledge.

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