Best Influencer Marketing Factory Podcasts (2025)

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Adapting Influencer Marketing for 2025 w/ Pierre-Loïc Assayag (Traackr) 21:31

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13d ago21:31

21:31

In this conversation, Alessandro Bogliari chats with Pierre-Loïc Assayag, CEO and founder of Traackr, discussing the evolution of influencer marketing, the challenges of pricing transparency, and the importance of adapting strategies to local markets. They explore insights from a recent panel at SXSW, the impact of social media platform changes, an…

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#456 - Built for the Female Body: Two Entrepreneurs Disrupt the Athleticwear Industry 1:01:36

4d ago1:01:36

1:01:36

Two bold founders share how they're revolutionizing period wear for active women. From startup struggles to wearable innovation, this is a story of purpose, power, and persistence. Join us as we sit down with two extraordinary entrepreneurs, Alayne and Angie, who are on the verge of launching an innovative product that merges functionality with emp…

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#455 - AI vs. Tariffs vs. Global Supply Chains: The New Rules of the E-commerce Game with Bernie Thompson 1:07:22

11d ago1:07:22

1:07:22

Global competition is killing Western sellers. This episode’s guest shares how to survive tariffs, copycats, and shifting supply chains in this must-hear e-commerce deep dive. E-commerce enthusiasts and entrepreneurs, you're in for a treat as we sit down with Bernie Thompson, a pioneering eight-figure Amazon seller and former software engineer with…

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#454 - 153 Knockoffs & 1 Shutdown: The True Cost of Selling on Amazon with Chris Keef 1:01:11

18d ago1:01:11

1:01:11

Learn how to defend your Amazon brand from overseas knockoffs. Today’s guest shares real IP battles, counterfeiting tactics, and strategies for protecting your e-commerce success. Can your Amazon brand survive the onslaught of 153 knockoffs? Hear from Chris Keef, our expert guest, as he unravels the harrowing tale of an Amazon seller who faced this…

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#453 - TikTok Shop Secrets: How Influencers & Algorithms Are Rewriting E-Commerce 47:14

25d ago47:14

47:14

Social commerce is booming. Learn how brands use TikTok Shop, influencer campaigns, and spark ads to drive engagement and how it boosts your Amazon sales. Can TikTok Shop really be the ultimate game-changer for brands aiming to make millions together with Amazon? Join us as we welcome Sohun Sanka, who brings firsthand experience from TikTok Shop's …

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#452 - Fix Your Listings, Not Your Ads Kamaljit Singh’s $100K Amazon Image Hacks 57:16

1M ago57:16

57:16

One of the fastest ways to boost your Amazon sales? Fix your damn listings. Our guest today drops $100K image hacks, avatar secrets, and AI tips you can use today. What if you could optimize your Amazon listings to boost sales without spending more on PPC or launching new products? Join us as we explore this possibility with Kamaljit Singh from AMZ…

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Behind HubSpot’s Creator Network w/ Alanah Joseph 29:37

1M ago29:37

29:37

In this episode of The Influence Factor, Alessandro Bogliari chats with Alanah Joseph, Head of Creator Partnerships at HubSpot. Alanah shares how creator partnerships are evolving, why community is key in podcasting, and strategies to grow and monetize a podcast. From networking and consistent publishing to leveraging newsletters, she offers practi…

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#451 - Factory Hacks & Sourcing Gold: Real Tips From Inside the Production Line with Isaac Hetzroni 58:31

1M ago58:31

58:31

Sourcing expert Isaac Hetzroni, aka @thesourcingguy, shares tips on China, AI, factory tours, and finding top suppliers. Essential insights for smarter e-commerce strategies. Join us as we explore the dynamic world of sourcing with Isaac Hetzroni, aka @thesourcingguy, a rising influencer known for his insightful content on YouTube, TikTok, and Inst…

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#450 - Building Rockets and Brands: Jerry Vida on Scaling Smarter with AI & Data 56:39

2M ago56:39

56:39

From launching rockets to scaling 8-figure brands, our guest shares AI hacks, PPC wins, & the secret tactic he learned in Helium 10 Elite that made him millions on Amazon. Join us for an exciting conversation with Jerry Vida, an 8-figure Amazon seller with 17 years of e-commerce experience and a rocket-building hobby on the side. He shares his rema…

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#449 - The Global Seller Blueprint: Tariffs, Logistics, Miles, & Winning Product Listings with Antonio Bindi 1:00:33

2M ago1:00:33

1:00:33

Learn the global expansion blueprint from an 8-figure Amazon seller! Overcome tariffs, streamline logistics, earn miles, and boost Amazon listings with AI insights and smart strategies. Antonio Bindi, an accomplished eight-figure Amazon seller from Brazil, joins us to share his remarkable journey from dentistry to the e-commerce world. Antonio has …

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How FP Movement Builds Impact w/ Courtney Weis 26:33

2M ago26:33

26:33

In this episode of The Influence Factor, Alessandro Bogliari speaks with Courtney Weis, Managing Director of Brand Marketing at FP Movement. Their conversation explores the brand’s commitment to empowering women through activewear, the vital role of community involvement, and the dynamic shifts within influencer marketing. Courtney offers valuable …

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#448 - E-Commerce Will Never Be the Same: Andrew Bell Breaks Down Amazon AI 57:43

2M ago57:43

57:43

In this episode, our guest explores AI’s impact on e-commerce, from voice search to prompt engineering, revealing strategies to future-proof your Amazon and online retail success. Andrew Bell, a thought leader in AI and e-commerce, takes us on his remarkable journey from studying ancient Greek and preaching to becoming a leading voice in the inters…

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#447 - Why Amazon Listings Can’t Go Viral (But Your Brand Can) – Inside the Social Commerce Shift 46:15

2M ago46:15

46:15

Ex-Amazon insider Kara Babb shares how to use social media, branding, and AI to build unforgettable brands and drive real emotional connections with customers. Kara Babb, a former Amazon vendor manager, joins us to unravel the complexities of branding in the ever-evolving e-commerce landscape. Drawing from her rich experience, Kara emphasizes the n…

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#446 - Danny McMillan's Insights on Adapting to Industry Shifts 1:09:10

2M ago1:09:10

1:09:10

Amazon thought leader Danny McMillan joins us to dive into the latest on AI, Cosmo & Rufus, Amazon patents, seller conferences, and what’s happening in the agency space! Importance of adapting event formats to meet evolving participant expectations. By sharing our experiences, we uncover the power of creating engaging, impactful environments that f…

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Inside McDonald’s Bold Marketing Moves w/ Jennifer Healan 27:37

3M ago27:37

27:37

In this episode of The Influence Factor, Alessandro Bogliari speaks with Jennifer Healan, VP of Brand, Content, and Culture at McDonald’s US. Jennifer shares her journey leading creative transformation at iconic brands, emphasizing the power of creative bravery, tapping into fan truths, and launching standout campaigns like McDonald’s anime collabo…

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#445 - From $1.5M to $5M in 5 Months: Palak Raniwala’s Amazon Breakthrough Strategy 53:46

3M ago53:46

53:46

Discover how this Amazon seller scaled her business from $1.5M to $5M in just 5 months! Learn her top strategies, brand tips, and growth secrets in this episode. Discover the riveting journey of Palak Raniwala, a remarkable entrepreneur who catapulted her Amazon sales from $1.5 million to a staggering $5 million in just five months. We trace Palak'…

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#444 - Amazon’s Backend Battles—A Deep Dive & Fix with Vanessa Hung 1:04:52

3M ago1:04:52

1:04:52

Learn how to master Amazon flat files, optimize listings, protect your catalog, and avoid common backend pitfalls in this deep dive into the fundamentals of selling on Amazon. Vanessa Hung, a powerhouse in the Amazon-selling sphere, joins us to share her transformative journey from Venezuela to becoming a key figure in the Amazon-selling space. Our…

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The Rise of B2B Creators and Monetization Strategies w/ Olivia Owens (Teachable) 24:52

3M ago24:52

24:52

In this episode of The Influence Factor, Alessandro Bogliari chats with Olivia Owens, Creator Partnerships and Business Development Lead at Teachable. Olivia shares her mission to empower creators through community, the launch of the 9 to 5 Quitters Club, and effective monetization strategies. She dives into Teachable’s latest report on B2B creator…

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#443 - Unlocking Amazon’s Algorithm: A9 Secrets, SEO Hacks, and the AI That’s Changing Everything 1:00:07

3M ago1:00:07

1:00:07

In this episode, Oana Padurariu joins us to geek out on Amazon’s AI tools, PPC, and SEO—breaking down 7+ Amazon programs and how to optimize your strategy using each one. What can Amazon's AI technologies teach us about optimizing e-commerce strategies for the future? Join us as we unravel this intriguing question with our guest, Oana Padurariu, a …

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#442 - Inside the #1 Amazon Seller in the World: Rob Hahn Reveals the 3 Secrets to E-Com Domination 54:35

3M ago54:35

54:35

Amazon’s top global seller reveals 3 keys to success, how brands can scale without giving up control, and game-changing AI and logistics strategies. Imagine unlocking the secret to skyrocketing your brand's e-commerce growth without sacrificing ownership. In our conversation with Rob Hahn, the Chief Operating Officer of Pattern, we promise you'll u…

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Owning Your Content in the Digital Age w/ Jamie Gutfreund (Creator Vision) 38:24

3M ago38:24

38:24

In this episode of The Influence Factor, Alessandro Bogliari speaks with Jamie Gutfreund, founder of Creator Vision, about bridging the gap in the creator economy. They discuss the shift from authenticity to trust in marketing, why creators should own their content, and how brands can better collaborate with creators. Jamie also shares insights on …

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#441 - Viral Product Launch Secrets: How Kate Bray's Genius Idea Took Over TikTok 50:34

4M ago50:34

50:34

E-commerce seller Kate Bray shares how she turned a personal problem into a likely 8-figure Amazon product. Learn her unique launch strategy in this inspiring episode! Discover the fascinating journey of Kate Bray, an inspiring entrepreneur who pivoted from nursing to e-commerce, making a remarkable impact in the Amazon marketplace. Our conversatio…

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#440 - From High School Hustler to 9-Figure Amazon Boss: Pat O’Neill’s Wild Ride 1:00:52

4M ago1:00:52

1:00:52

Pat O’Neill shares his journey from retail arbitrage to managing a 9-figure pet brand on Amazon. Learn AI strategies, branding hacks, and e-commerce growth secrets! E-commerce veteran Pat O’Neill joins us, offering a wealth of knowledge from his extensive experience managing Amazon accounts for major brands like Zesty Paws. Pat's journey from retai…

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The Real ROI of Influencer Partnerships Beyond Sales w/ Ashton Wall (GateMaker Community) 27:18

4M ago27:18

27:18

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Ashton Wall, Co-Founder of GateMaker Community. They explore her mission to restore the integrity of marketing by putting creators at the center of strategy, and why influencer marketing should power every channel—not ju…

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#439 - From Solo Hustle to Team Powerhouse: The Systemization Secrets of an 8-Figure Seller 46:42

4M ago46:42

46:42

Learn how to scale your Amazon business with systemization! Michal Specian shares insights on hiring, building processes, and growing beyond the $1M mark. Don’t miss this episode! Join us as we explore the Amazon seller journey of Michal Specian, who transformed his initial $5,000 investment into a thriving eight-figure brand. Michal shares his exp…

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#438 - Geek Out on Amazon PPC: Data-Driven Advertising Hacks with Mike Frekey 49:03

4M ago49:03

49:03

Geek out on Amazon PPC with Mike Frekey! Learn data-driven ad strategies, AI’s impact on advertising, and tips for optimizing campaigns to boost your Amazon sales. 🚀 Amazon advertising expert Mike Frekey takes center stage in this episode, sharing his wealth of experience from Amazon PPC agency industry leaders like IGG and Perch. His journey throu…

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What Makes Content Stick w/ Victoria Blinova (YouTube) 30:32

4M ago30:32

30:32

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, talks with Victoria Blinova, Senior Strategic Partner Manager at YouTube. Victoria shares insights on content creation, personal branding, and the impact of employee-generated content (EGC). She highlights the importance of strong h…

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Evolution of Beauty Marketing w/ Shannon Otto (Amika) 23:11

4M ago23:11

23:11

In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Shannon Otto, Associate Vice President of Consumer Engagement + Integrated Marketing at Amika. They explore her collaborative approach, Amika’s dedication to inclusivity in beauty, and cutting-edge marketing strategies. …

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#437 - AI, KDP, & Amazon FBA: Shivali Patel on Winning in E-Commerce 54:14

5M ago54:14

54:14

Shivali Patel shares her journey from aspiring med student to e-commerce expert, plus FBA tips, AI insights, and a 7-day challenge to find winning products. Don't miss this episode! What if you could transform your career from the traditional paths to the flexible world of digital entrepreneurship? Join us for a captivating conversation with Shival…

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Saurabh Nigam, author of People-Powered Startups: Building a Culture of Collaboration, Innovation, and High Performance. 35:51

5M ago35:51

35:51

In this episode, I sit down with Saurabh Nigam—HR leader, angel investor, and author of People-Powered Startups: Building a Culture of Collaboration, Innovation, and High Performance. With over two decades of experience, Saurabh shares actionable insights on building a thriving startup culture, avoiding common HR mistakes, and hiring the right peop…