From quickly building a Multi-7-Figure Coaching Business to taking a planned sabbatical in Year 7 and coming back with a renewed sense of purpose and desire to build the business differently… On this podcast, I share the behind-the-scenes minutia of running a sustainable and SIGNIFICANT business in the online world. You’ll gain valuable insights that will help you make more money and love how you’re making it when you just listen to what Jereshia Said.
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Jereshia Hawk Podcasts
For The 23% The Woman Of Color Business & Entrepreneurship Podcast Only 23% of business owners are women of color — and we're here to change that. Hosted by multi-million-dollar entrepreneur and former social worker Dielle Charon, this podcast is your go-to space for sales, money, and entrepreneurship conversations created exclusively for women of color. Each week, Dielle shares the strategies, stories, and mindset shifts that helped her go from a $2,500 paycheck to building a multi-million- ...
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1
7 Patterns That Prevented Clients From Scaling in 2025 (From 50+ Business Audits)
1:04:46
1:04:46
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1:04:46I’m giving you the receipts: the patterns, mindset traps, and strategy gaps that kept entrepreneurs stuck in 2025. Whether you're making $80K or $3M, these 7 common blocks to sustainable business growth will change how you scale next year. Why You Should Listen Pinpoint the Hidden Patterns Blocking Your Growth: Discover the seven recurring issues I…
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316 - My Top Sales Lessons From 2025 & What I'm Doing In 2026
32:56
32:56
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32:56In this episode of 'For the 23%', Dielle McMillan shares her insights and lessons learned from 2025, focusing on sales strategies and the importance of adapting to changing market conditions. She emphasizes the need for women of color entrepreneurs to embrace in-house learning, prioritize lead generation, and create urgency in their sales offers. D…
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[Part 2] 8 Years of $250K+ Take-Home: The Principles That Made It Possible
37:13
37:13
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37:13In this episode I uncover the pacing, sequencing and capacity strategies I used to scale my business to eight years of $250K take‑home, and why slowing down strategically is the new fast. Why you should listen: What you’ll learn Strategic Pacing Wins Over Speed for Sustainable Growth – Learn how to slow down, sequence with intention and build a bus…
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315 - Investing, Money Mindset, And Women Of Color Feeling Safe With Money With Eduek Brooks
42:40
42:40
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42:40In this episode of 'For the 23%', host Dielle engages in a deep conversation with Eduek Brooks about the experiences of women of color in entrepreneurship. The discussion covers personal debt stories, the importance of mindfulness in spending, the concept of lifestyle creep, and the necessity of having a financial surplus. The speakers emphasize th…
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314 - Copywriting, The Power Of Storytelling, & Email Marketing Strategies with Eman Ismail
45:37
45:37
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45:37In this episode of 'For the 23%', host Dielle speaks with Eman about the importance of email marketing, storytelling, and specificity in copywriting. They discuss how personal stories can create relatability and connection with audiences, leading to better sales. The conversation also covers strategies for engaging different types of decision-maker…
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[Part 1] 8 Years of $250K+ Take-Home: The Principles That Made It Possible
23:23
23:23
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23:23If you’re ready to build beyond “one big year” and instead aim for consistent multi‑six‑figure pay‑out, this episode gives you a real‑world blueprint for creating a business that lasts, even when life shifts and the market changes. I walk through how I’ve pulled in $250K+ take‑home every single year for eight years, unpacking the patterns, principl…
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313 - Income Generating Ideas: How To Know Exactly What Your Ideal Client Needs To Hear For Good Sales Ideas
16:08
16:08
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16:08In this episode of 'For the 23%', host Dielle McMillan introduces a new framework for understanding client needs, emphasizing the importance of aligning content and sales strategies with what clients are currently experiencing. She outlines four key questions to help entrepreneurs identify their clients' needs, challenges, and fears, ultimately gui…
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We Built Our Businesses On Masculine Overdrive, Now What?
40:48
40:48
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40:48This episode unpacks the tension between hustle culture and feminine energy, offering a fresh perspective on scaling your business with softness, safety, and sustainability—from someone who’s been the breadwinner, the overachiever, and the one doing it all. If you’re chronically exhausted from carrying it all alone, this conversation is the exhale …
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312 - Income Generation Ideas: 4 Things You Need For A Million Dollar Sales Idea
17:59
17:59
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17:59In this episode of 'For the 23%', host Dielle McMillan shares insights on how to create effective sales ideas for women of color entrepreneurs. Drawing from her recent successful summit launch, she outlines four key components of a good sales idea: freshness, urgency, interactivity, and exclusivity. Dielle emphasizes the importance of understanding…
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Why Your Revenue Rebounds Back to $300K When You Keep Changing Your Funnel, Messaging, or Offer
38:13
38:13
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38:13If you're stuck between $200K–$400K and can’t figure out why growth feels harder than ever, this episode is your wake-up call. I’m breaking down why constant reinvention, new funnels, fresh messaging, revamped offers, is killing your scalability, and what to do instead to create consistent, sustainable growth. 👉 Grab my FREE Ethical Sales Framework…
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311 - Income Generation Ideas: Posting Content To Posting Ideas
14:32
14:32
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14:32In this episode of 'For the 23%', host Dielle discusses the significance of focusing on the quality of ideas rather than merely executing actions in business. She emphasizes that successful entrepreneurs prioritize creative thinking and innovative concepts to attract and convert clients. Dielle shares personal experiences and strategies for generat…
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How to Fix the Disconnect Between the Value You Deliver and What High-Ticket Clients Perceive
34:38
34:38
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34:38Before You Scroll, Don’t Miss This! 👉 Grab my FREE Ethical Sales Framework, your 7-part guide to ethically qualify leads and confidently sell your high-ticket offer. In this episode, I’m unpacking the invisible pressure that comes with selling high-ticket offers, especially when there’s a disconnect between the incredible value you’re delivering an…
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310 - Taking A Sabbatical, Selling With Sustainability, And Seasonal Based Business Models With Jereshia Hawk
1:12:47
1:12:47
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1:12:47Jereshia Hawk and Dielle Charon discuss innovative selling strategies, the importance of taking a sabbatical, and how to navigate life changes while adjusting business models. They explore the concept of sustainability in business and how to prepare for motherhood, emphasizing the need for resourcefulness and self-trust in entrepreneurship. 03:22 —…
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309 - Growing 500K On TikTok, 2025/2026 Content Trends & Commanding A Room On Social Media With Keenya Kelly
1:03:48
1:03:48
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1:03:48Dielle and Keenya dig into why live selling converts so well, how to title and structure a livestream, and the mindset it takes to "command the room." Keenya shares the balance between alter ego and authenticity, plus concrete ways to stay consistent without over-polishing. They map out five priorities for TikTok heading into 2025–26, including lon…
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Why I Told a Client NOT to Hire Me (Ethical High-Ticket Sales in Today’s Economy)
18:34
18:34
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18:34In this episode, I share why I turned down a high-paying coaching client, even though he was ready to invest and what it reveals about ethical high-ticket sales. Learn how to qualify clients with discernment, build trust in a “trust recession,” and scale with integrity, not pressure. What I Recommended & Resource Links Ethical Sales Framework Guide…
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Running a High-Profit, Low-Capacity Business While Preparing for Motherhood
32:54
32:54
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32:54By Jereshia Hawk
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308 - My Multi MillIon Dollar Podcast Strategy: BTS Of Growing, Converting, & Evolving My Podcast
40:49
40:49
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40:49In this episode of For the 23% podcast, host Dielle Charon shares her journey and insights into the world of podcasting, particularly for women of color entrepreneurs. She discusses the benefits and challenges of podcasting, the different formats available, and the essential types of episodes to create. Dielle emphasizes the importance of understan…
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307 - Behind The Scenes Of The Everything Sales & Money Membership: How It Will Help Make Hit High Ticket Sales
19:41
19:41
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19:41Learn why Dielle created a membership and everything included in the Everything Sales & Money Membership. See how it is different from every other offer she's offered, the unique features not listed anywhere else, and how it will help you sign high ticket sales. Join the membership HERE.
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306 - 3 Secrets To Signing High Ticket Clients In Any Economy
21:00
21:00
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21:00Listen to Dielle share the 3 strategies to signing high ticket clients in any economy that aren't often talked about. She shares why posting is not just enough and exactly what you need to focus on to sign high ticket clients regardless of what the market is doing. Join the High Ticket Economy Summit HERE: forthe23percent.com/summit Join the Everyt…
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305 - High Ticket Strategies For DM Conversions In 2025 With Ro Shah: High Ticket Economy Summit Sneak Peak
49:26
49:26
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49:26Listen to Dielle and Ro on this Instagram Live discuss how to close high ticket clients in the DMs in 2025. They break down how to get more DMs and what to say to build trust and close clients. Sign up for the High Ticket Economy Summit HERE
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304 - High Ticket Strategies For Instagram Conversion In 2025: High Ticket Economy Summit Sneak Peak
54:02
54:02
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54:02Listen to this live video from Jasmine Haitalani and Dielle Charon on what works on Instagram. They unpack Reels, Threads, Carousels, and IG stories on how to convert in 2025. This is a sneak peak on what you can expect when you join us in the high ticket economy summit: sign HERE to get free access - forthe23percent.com/summit.…
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303 - How I've Sold $5M In High Ticket Sales While In Any Economy
18:49
18:49
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18:49Listen to Dielle has she breaks down four key shifts you need to implement in order to sell high ticket in any economy. Learn the mindset tools and the marketing shifts you need to create trust and urgency with your buyers. Join the High Ticket Economy FREE Online Summit here: forthe23percent.com/summit…
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302 - How To Fix Your Biggest Business Problem By The End Of The Year
36:12
36:12
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36:12Listen to this episode where Dielle tells you exactly how to fix your biggest business problem by the end of the year, not wait for the new year. She breaks down why this is important, how to choose your goal, and her 5 step process on how to fix your biggest problem by the end of the year. You'll also hear behind the scenes of her biggest problem …
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301 - How To Know If Something In Your Business Isn't Working & How To Fix It
24:05
24:05
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24:05Stop guessing if something is working in your business and actually fix it in this episode where Dielle shares 3 very simple steps on how to find your areas of weaknesses and grow your business. Join my free sales training here: WOCsalestraining.com
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300 - Create Financial Safety Without Growing Your Bank Account
19:51
19:51
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19:51Listen to Dielle share her #1 business and money lesson she learned in her 20s and how to feel create financial safety without growing your bank account. Join my free sales training here: WOCsalestraining.com
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299 - How I Healed My Content Heartbreak & Went Viral
27:20
27:20
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27:20Dielle breaks down if you've been frustrated with content, haven't seen a ton of growth, and how to get back to loving content and believing in yourself as a content creator (even if you just cringed at that word!) Join the Everything Sales & Money Membership to dive deep into Content Heartbreak and how to start going viral: forthe23percent.com/mem…
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298 - Why Your Business Is Better Than A 9-5 (Last Chance To Save $1000 On My Group Program!)
1:44:48
1:44:48
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1:44:48In this epsiode, Dielle shares her webinar recording of her presentation on why your business is better than a 9-5. Learn more about her business strategy to creating 5-10k months on part time hours so that you can be a full time coach. Join Everything Fulltime before we raise the price now! forthe23percent.com/group…
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297 - How Dr. AJ Doubled Her Investment In 30 Days While Healing In Community With Black Women
49:50
49:50
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49:50Dr. AJ shares her incredible journey from winning over a million dollars in grants for her personal and professional life to helping other Black women small business owners secure grant funding. Learn how Dr. AJ transitioned from a social worker to a successful coach, created multiple revenue streams, and made six figures while working part-time. T…
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296 - The #1 Belief You Need To Quit Your Job & Become A Full Time Coach
20:40
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20:40Dielle breaks down the the #1 belief you need to quit your job and become a full time coach. She shares exactly how you can shift from beings wishy washy with your business and have a lot more commitment to go after your goals.
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295 - The Mindset & Strategy Plan To Quit Your Job In 2025
29:23
29:23
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29:23Dielle breaks down the 3 simple sets you need to hit in order to go full time in 2025. She also shares the mistakes people make when thinking about quitting your job and how to avoid them so you safely quit your job. Sign up for the free training to Quit Your 9-5 Job In 2025 - forthe23percent.com/free-training…
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294 - Exactly How Your Job Is Racist & Why You Need A Business As A WOC
40:44
40:44
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40:44Dielle breaks down the exact reasons why your job is racist and why you need a business as a WOC. She shares the tenets of white supremacy and how they show up in the workplace, even if you have a "good job" on paper. In this story telling yet strategic episode, Dielle shares exactly how it's never been more important for woman of color to have the…
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How to Audit & Clean Up Your Tech Stack (What I Did After My Sabbatical)
22:05
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22:05In this episode, I break down how to simplify your tech stack and trim unnecessary monthly subscriptions. Learn how to audit your current tools, avoid hidden costs of convenience and comparison, and choose systems that support your business stage. Why You Should Listen Audit your software expenses for better cash flow – Learn to identify unused or …
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293 - How To Make The Most Amount Of Sales This Summer
26:38
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26:38Dielle Shares how you can make the most amount of sales this summer even while taking off. She breaks down what you need to focus on to continue the moment for 2025. Sign up for the free training to Quit Your 9-5 Job In 2025 - forthe23percent.com/free-training
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292 - Money Goals: Why You Need Them, How To Heal From Failed Ones, & BTS Of My New Money Goal
43:40
43:40
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43:40Dielle breaks down why money goals are important, why you need them, and how to heal from failed money goals and the BTS of my $10M Goal. Listen to the mindset and strategy of money goals and how to set them to grow your business, not add more pressure to yourself. Welcome To For The 23% Percent, an online coaching company for WOC coaches founded b…
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In this episode, I unpack the journey of healing from hyper-independence, the version of me that wore capability like a badge of honor and tied worth to how much I could carry. I’m sharing what it looks like to step out of survival mode, release the need to do it all alone, and build a life and business rooted in support, softness, and self-trust. …
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291: Behind The Scenes Decisions Of A Multi-Million Dollar Rebrand With Creative Director - Jasmine From High Flier Powerhouse
45:15
45:15
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45:15Jasmine and Dielle sit down for one final recap of Dielle's brand new rebrand and roll out for her company: Forthe23Percent. We unpack our feelings, emotions, and strategies around rebranding the entire company. Jasmine and Dielle share what their roles were in the rebrand, everything from the photoshoots, to the name of the company, the reveal str…
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Bonus - How Lyvia Had Her Highest Month Ever As A Sex Coach, The Power Of Support, And Other Mastermind Questions
51:22
51:22
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51:22The doors are open to the Everything Scaling Mastermind! You can apply here: forthe23percent.com/mastermind In this epsiode Dielle talks with her client Lyvia about her highest month in business, the power of having support so that you aren't scaling alone, and answering other questions about joining the Mastermind.…
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Market Like A CEO Launch Debrief (Part 2): What Didn’t Work and What I’d Do Differently
29:20
29:20
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29:20In this episode, Part 2 of the Market Like a CEO Launch Debrief, I’m breaking down the key lessons from my latest launch, what I’d do differently next time, the metrics that mattered most, and how to refine your sales strategy for maximum impact. If you're looking to increase client lifetime value and create a streamlined launch strategy, this is a…
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290: How To Pay Off Your Investment In 30 Days For The Everything Scaling Mastermind
16:19
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16:19In this Episode, Dielle shares how you can Pay off your investment for the Everything Scaling Mastermind. She shares 10 different ideas so you can pay it off in 30 days and enjoy the rest of the program with straight profit. Join the Mastermind Here: Forthe23percent.com/mastermind
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Market Like a CEO Launch Debrief (Part 1): The Game Plan That Helped Me Sell a Brand New Offer
35:16
35:16
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35:16In this episode, I take you behind the scenes of my Market Like a CEO™ launch, breaking down the 90-day runway strategy, the surprising metrics (hello, 84% checkout rate!), and how creating from overflow, not scarcity, changed the game. If you're ready to learn how to sell a new offer in today's trust-recession climate, this one's for you! Why You …
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BONUS - The Most Supportive Mastermind In The Industry: All The Details Of The Everything Scaling Mastermind To Help You Hit $250k, $500k, and $1M.
13:15
13:15
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13:15Listen as Dielle shares everything included in the Everything Scaling Mastermind. She breaks down what's included, how the features will help you hit $250-500k, and some behind the scenes on how the program is designed for your success as a client. Join the waitlist for the Mastermind: forthe23percent.com/mastermind…
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289: The 25 Hour Week Schedule: Have A Recording Breaking Launch On Part Time Hours
20:10
20:10
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20:10Links Mentioned: Sign up for Dielle's new record - How to have a record breaking launch in 2025: Sign up here: haveasixfigurelaunch.com happening on Monday, June 2nd! Dielle breaks down her signature 25 Hour Work Week Schedule - where she shows how to have a record breaking launch on part time hours. She shares the 3 parts of the 25 hour week sched…
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What Alcohol Is Really Costing Female Entrepreneurs with Gillian Tietz
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51:12If you’re using alcohol to cope, perform, or just get through the day, this episode is worth your time. Gillian Tietz, biochemist and host of the Sober Powered podcast, breaks down the real science behind drinking, why moderation doesn’t work for everyone, and how alcohol messes with your leadership and clarity. In this episode, we’re talking about…
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288: Launch Strategies That Work In 2025 Part Two: Different Launch Styles
27:33
27:33
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27:33Links Mentioned: Join Dielle's New Launch Workshop - How To Have A Six Figure Launch.com Dielle breaks down why you need to master traditional public launches and why you need to diverisfy the styles of launches. She breaks down 3 different launch campagins, when you should do them, how you do should do them and different examples from her own busi…
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BONUS - Record Breaking Launch In 2025: How Jordan Went From 7 People In Her Group To Over 20 In Just One Launch
1:05:04
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1:05:04Links Menetioned: Join Dielle's new launch workshop on June 2nd: https://forthe23percent.com/launch-workshop Jordan, an artist educator and coach, shares how she used the Disney World Launch strategy for her artists program. She shares what it's like to work in the Mastermind and how to take feedback in a useful way instead of it weighing you down.…
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What Happens When Your Nervous System Is Running Your Business with Morgan Pommells
57:57
57:57
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57:57Unpacking Trauma, Survival Mode, and How It’s Quietly Driving Your Business. If you’ve ever felt like your business success is secretly fueled by anxiety, perfectionism, or needing to “prove” yourself, I think you're going to love this episode as much as I did. I sat down with trauma therapist, Morgan Pommells to unpack the real reason high-achievi…
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287: Launch Strategies That Work In 2025 - Part 1: The Signature Launch Process
23:02
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23:02Links Mentioned: Haveasixfigurelaunch.com - Sign up for Dielle's Launch Workshop & Mastermind Launch on Monday, June 2nd 2025! Dielle breaks down her signature launch process that works for 2025 and the new buyer. She shares her signature Disney World Strategy and updates to it to match the 2025 buyer, their objections, and how they enroll in group…
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BONUS: Record Breaking Launch In 2025: How Jasmine Had $140k Launch Of A Done For You Offer
34:15
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34:15LInks Mentioned: Join Dielle's Record Breaking Launch Workshop + Mastermind Enrollment On June 2nd: Haveasixfigurelaunch.com Jasmine shared how she used the her own launch style with the Disney World Launch Strategy and created one of the best Done For You Launches in her business. She talks about taking risks, shifting business models, and how lau…
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6 Private Questions Your Most Aligned Clients Are Asking Before They Say Yes
30:34
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30:34Why aligned, high-ticket clients don’t always say yes immediately and what it really means. In this episode, we unpack the hidden decision-making process of discerning buyers and how to align your messaging with their deeper needs. Why You Should Listen: Understand the Buyer’s Inner Dialogue: Learn the six private questions high-touch, high-ticket …
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286: The Offer Strategy You Need To Have A Record Breaking Launch In 2025
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16:09Links Mentioned Join the Record Breaking Launch Workshop on Monday, June 2nd 2025 - https://forthe23percent.com/launch-workshop Episode Summary In this episode, Dielle unpacks why so many offers no longer convert like they used to—and what to do about it. If you're a coach or entrepreneur who wants a record-breaking launch in 2025, this is your roa…
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