Best Rob Marsh Podcasts (2025)

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208. [The Shift Series] The Courage to Let Go & Finally Up-Shift To Your New Self 22:15

Play Pause

14h ago22:15

22:15

Being in a transition season as a copywriting business owner isn't just about building something new—it's about releasing something old. The version of you that got you here? She has to go. Not because she wasn't good enough, but because you can't become someone new while clinging to who you were. And that takes a kind of courage most of us aren't …

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Species in Focus: Sedge Wren 28:33

1d ago28:33

28:33

The Sedge Wren is a small, russet coloured energetic songbird found breeding in fields and shallow marshes in many parts of inland North America. Their song consists of several dry-sounding chirps followed by a short trill. Unlike other wren species they tend to be more shy, and without their loud song, can easily go unnoticed. This episode we will…

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TCC Podcast #469: An Email Masterclass with Jacob Suckow 57:53

3d ago57:53

57:53

Most podcasts about email are pretty basic. Build a list. Email often. Create a lead magnet people want. That kind of tired advice isn’t very useful. So in this episode of The Copywriter Club Podcast, I talked with copywriter Jacob Suckow about the skills and expertise it takes to succeed in this industry. This is a masterclass in succeeding as a s…

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207. [The Shift Series] The First Step to Leaving Your Old Self Behind & Claiming Who You’re Becoming 32:47

3d ago32:47

32:47

You can have the best strategy, work the hardest, and be completely committed to your growth—but if your environment isn't supporting the transformation you're trying to make, you're going to stay stuck. Because transition isn't a strategy problem. It's an *environment* problem. In this episode, we're covering: The truth about becoming: you can't c…

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206. [NEW! The Shift Series] For the Woman Who Keeps Thinking 'Shouldn't I Be There Already?' 34:42

6d ago34:42

34:42

I've been in a transition season for two years. And for most of that time, I kept asking myself the same question: "Why is this taking so long?" If you've been feeling restless in your business, like you've outgrown what you've built but can't quite reach what's next—this episode is for you. Tune in To Learn: The emotional and logistical signs you'…

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Species In Focus: Marsh Wren 24:16

7d ago24:16

24:16

The Marsh Wren is a small, brownish, energetic songbird found in wetlands across a large swath of North America. Their song is a mix of harsh trills, gurgles, and buzzes. And, like most wren species, are much louder than their small size might suggest. This episode we will be exploring Taquanyah Conservation Area near Cayuga Ontario, first on two d…

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TCC Podcast #468: Unanticipated Change with Dani Paige 47:21

10d ago47:21

47:21

Planning for the unexpected is one of those skills that successful people have. But you can’t plan for everything. This episode of The Copywriter Club Podcast features my guest, Dani Paige, who has become an expert in figuring out how to move forward when you have to deal with the unexpected. Click the play button below, or scroll down for a full t…

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TCC Podcast #467: Hacking the Human Mind with Michael Aaron Flicker 55:42

17d ago55:42

55:42

By Rob Marsh

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Species in Focus: Orchard Oriole 27:02

25d ago27:02

27:02

In the upcoming special episodes I’m going to feature songbird species who fit three criteria: that I have plenty of recordings of them, that I have not significantly featured them before, and that they are not likely to be featured in the next season of Songbirding because they do no occur in the west, or have not shown up significantly in my west…

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Safebooks AI’s Ahikam Kaufman on Why CFOs Need Company-Specific AI Models for Fraud Detection 27:27

28d ago27:27

27:27

Unlike CISOs who work with consistent vulnerabilities across cloud environments, CFOs face company-specific financial processes that change constantly, making automation historically complex to solve before the AI era. Ahikam Kaufman, CEO & CFO of Safebooks AI, explains why machine learning is the only viable solution to detect sophisticated embezz…

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TCC Podcast #466: A New Kind of Copywriting Business with Krystle Church 1:00:14

1M ago1:00:14

1:00:14

Writing for clients is just one way to build a copywriting business. Once you’ve done that for a while, you may decide it’s not right for you. So what does the alternative look like? I invited copywriter Krystle Church to join for for the 266th episode of The Copywriter Club Podcast to talk about that and a lot more. Click the play button below, or…

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Marsh's Sjaak Schouteren on the Golden Rule of Risk Assessment 35:28

1M ago35:28

35:28

Cyber insurance has transformed from a liability-focused niche product into a comprehensive business continuity tool, but widespread misconceptions continue to prevent organizations from maximizing its strategic value. Sjaak Schouteren, Cyber Growth Leader - Europe at Marsh, offers David how they combine risk quantification with business-focused co…

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TCC Podcast #465: From Teacher to Copywriter with Meredith Cooley 54:23

1M ago54:23

54:23

Copywriters are teachers. We teach customers how the products and services we write about help them. In this episode of The Copywriter Club Podcast, I spoke with teacher turned copywriter Meredith Cooley about all the ways copywriters use their teaching skills. Even if you don’t think you’re a teacher, you’ll learn a lot from this episode—including…

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S6E47 - Allegheny Dusk, Part 2 (Swainson's Thush; season finale) 24:28

1M ago24:28

24:28

We conclude with the finale hike of the season, listening to Swainson's Thrushes, and more. Credits Songbirding: The Allegheny National Forest is a Songbirding Studios production. Recorded, engineered, narrated and created by Rob Porter. The Songbirding cover art (Blackburnian Warbler) is by Lauren Helton: https://tinylongwing.carbonmade.com/projec…

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SIG's Rob van der Veer on Why "Starting Small" with AI Security Might Fail 34:01

1M ago34:01

34:01

What happens when someone who's been building AI systems for 33 years confronts the security chaos of today's AI boom? Rob van der Veer, Chief AI Officer at Software Improvement Group (SIG), spotlights how organizations are making critical mistakes by starting small with AI security — exactly the opposite of what they should do. From his early work…

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TCC Podcast #464: Creating Customer Journeys with Rob Marsh 28:44

1M ago28:44

28:44

This episode of The Copywriter Club Podcast is another guest-less show. It’s just Rob sharing a few thoughts about the importance of creating customer journeys for the products you write for so you’re actually addressing your customer’s needs and not just your clients. Click the play button below, or scroll down for a full transcript. Stuff to chec…

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Vigilocity's Karim Hijazi on Supply Chain Threat Intelligence 31:51

2M ago31:51

31:51

Karim Hijazi’s approach to threat hunting challenges conventional wisdom about endpoint security by proving that some of the most critical intelligence exists outside organizational networks. As Founder & CEO of Vigilocity, his 30-year journey from the legendary Mariposa botnet investigation to building external monitoring capabilities demonstrates…

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S6E46 - Allegheny Dusk, Part 1 19:28

2M ago19:28

19:28

On the last hike of the season, we return to Deer Lick Run for an evening birding hike. CreditsSongbirding: The Allegheny National Forest is a Songbirding Studios production. Recorded, engineered, narrated and created by Rob Porter. The Songbirding cover art (Blackburnian Warbler) is by Lauren Helton: https://tinylongwing.carbonmade.com/projects/53…

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TCC Podcast #463: The Biggest Opportunity in Copywriting Today with Tiana Asperjan 57:50

2M ago57:50

57:50

What’s the biggest opportunity for copywriters today? That’s just one of the ideas we talked about on this episode of The Copywriter Club Podcast. Tiana Asperjan is my guest and we talked about how she became a copywriter, her “secrets” for connecting with clients, showing up consistently even when things are uncomfortable, and the biggest opportun…

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CyberHoot's Craig Taylor on Why Fear-Based Phishing Training Fails 32:22

2M ago32:22

32:22

Psychology beats punishment when building human firewalls. Craig Taylor, CEO & Co-founder of CyberHoot, brings 30 years of cybersecurity experience and a psychology background to challenge the industry's fear-based training approach. His methodology replaces "gotcha" phishing simulations with positive reinforcement systems that teach users to ident…

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TCC Podcast #462: Writing a Newsletter with Ciler Demiralp 50:39

2M ago50:39

50:39

Newsletters are a big opportunity that many copywriters are ignoring to the detriment of their own businesses. For the 462nd episode of The Copywriter Club Podcast, I invited newsletter strategist Ciler Demiralp to talk about the newsletter industry and how writers can take advantage of this emerging industry. Click the play button below, or scroll…

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S6E45 - The Ghost Town of Owl's Nest (Chestnut-sided Warbler) 24:12

2M ago24:12

24:12

Deep in Allegheny National Forest is the ghost town of Owl's Nest. While there were no owls to be found, there were a few songbirds to be heard, including a very cooperative Chestnut-sided Warbler. Credits Songbirding: The Allegheny National Forest is a Songbirding Studios production. Recorded, engineered, narrated and created by Rob Porter. The So…

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The Futurum Group's Fernando Montenegro on the OODA Loop Approach to Security Strategy 29:04

2M ago29:04

29:04

What happens when you apply economic principles like opportunity cost and comparative advantage to cybersecurity decision-making? Fernando Montenegro, VP & Practice Lead of Cybersecurity at The Futurum Group, demonstrates how viewing security through an economics lens reveals critical blind spots most practitioners miss. His approach transforms how…

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TCC Podcast #461: The Strategy Workshop with Jamie Thomson 56:05

2M ago56:05

56:05

Want to do more than “write” copy? Then you need to get involved with your client’s projects before they decide what they’re going to do. And to explain how you do that, copywriter Jamie Thomson joins me on The Copywriter Club Podcast. We talked about his process for going from discovery call to paid workshop and then paid project on this episode. …

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S6E44 - Birding the Forest Roads 22:17

2M ago22:17

22:17

I've joined the Pennsylvania Bird Atlas, which gives me a good reason to just explore some of the forest access roads to collect more observations. Since the roads are so quiet and without traffic, they're great for birding, and listening for bird songs. Credits Songbirding: The Allegheny National Forest is a Songbirding Studios production. Recorde…

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T. Rowe Price’s PJ Asghari’s "What, So What, Now What" Framework for Threat Intel 25:34

2M ago25:34

25:34

What does it take to transform a traditional event-driven SOC into an intelligence-driven operation that actually moves the needle? At T. Rowe Price, it meant abandoning the "spray and pray" approach to threat detection and building a systematic framework that prioritizes threats based on actual business risk rather than industry hype. PJ Asghari, …

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TCC Podcast #460: The Feisty Freelancer with Suzanne Bowness 53:26

2M ago53:26

53:26

What’s the best word to describe a hard-working freelance copywriter? How about feisty? On the 460th episode of The Copywriter Club Podcast, content strategist and author, Suzanne Bowness, shares the concepts from her new book appropriately called, The Feisty Freelancer. Click the play button below, or scroll down for a full transcript. Stuff to ch…

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S6E43 - Logan Falls Trail, Part 2 23:57

2M ago23:57

23:57

As we return to the access road, a family of Yellow-bellied Sapsuckers is encountered, and some Black-throated Green Warblers and Ovenbirds are heard. Credits Songbirding: The Allegheny National Forest is a Songbirding Studios production. Recorded, engineered, narrated and created by Rob Porter. The Songbirding cover art (Blackburnian Warbler) is b…

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Transcend's Aimee Cardwell on Turning Security into a Growth Driver 27:42

3M ago27:42

27:42

Most security leaders position themselves as guardians against risk, but Aimee Cardwell, CISO in Residence at Transcend and Board Member at WEX, built her reputation on a different approach: balancing risk to accelerate business growth. Her unconventional path from Fortune 5 CIO to CISO of a 1,200-person security team at UnitedHealth Group showcase…

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Episode 9 - Coaching High Performance with Rob Morgan ATP coach, co-founder of M2 Academy 50:16

3M ago50:16

50:16

In this episode of the Two Sales Gurus podcast, Chris welcomes Rob Morgan, director of M2 Performance Academy and an ATP tennis coach. Rob shares his extensive journey in tennis, starting from a young age to becoming a professional coach. The conversation delves into the importance of people, processes, and technology in business development, drawi…

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TCC Podcast #459: How to Sell Strategy with Kristen Vanderhoek 1:00:40

3M ago1:00:40

1:00:40

Clients need strategy. But they don't always know that's what they need. So how do you sell it to them? How do you ensure your work is strategic even if all your client wants is a few emails? My guest for the 459th episode of The Copywriter Club Podcast is copywriter Kristen Vanderhoek who specializes in strategy. She spills the secrets for selling…

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S6E42 - Logan Falls Trail, Part 1 23:52

3M ago23:52

23:52

Deep in the Allegheny National Forest is a trail leading down to Logan Falls. Along the trail we'll be hearing Black-throated Green Warblers, Ovenbirds, Yellow-bellied Sapsuckers, and more. Credits Songbirding: The Allegheny National Forest is a Songbirding Studios production. Recorded, engineered, narrated and created by Rob Porter. The Songbirdin…

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Digital Asset Redemption's Steve Baer on Criminal Business Models 24:42

3M ago24:42

24:42

The economics of ransomware reveal a sophisticated criminal enterprise that most security leaders dramatically underestimate. Steve Baer, Field CISO at Digital Asset Redemption, operates at the intersection of cybercrime and legitimate business, where his team's human intelligence gathering in Dark Web communities provides early warning systems tha…

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TCC Podcast #458: Write Your Book with Lacy Lieffers 1:04:36

3M ago1:04:36

1:04:36

Want to write a book? Me too. But for some reason, I just can't get it finished. Or started. I'm stuck. So I asked author and book marketing expert, Lacy Lieffers to join me for this episode of The Copywriter Club Podcast to share her thoughts on writing books, the mindset needed to power through the process, why books are powerful business tools a…

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McAfee's Manisha Agarwal-Shah on Testing Ransomware Plans Before You Need Them 20:37

3M ago20:37

20:37

Most security leaders are fighting yesterday's ransomware war while today's attackers have moved to data exfiltration and reputation destruction. Manisha Agarwal-Shah, Deputy CISO at McAfee, brings 18 years of cybersecurity experience from consulting through AWS to explore why traditional ransomware defenses miss the mark against modern threat acto…

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TCC Podcast #457: Writing in the Wellness Niche with Kristen Driscoll 51:21

3M ago51:21

51:21

By Rob Marsh

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Team Cymru's Threat Researchers on Operation Endgame Intelligence 27:54

3M ago27:54

27:54

Team Cymru's threat researchers have spent years developing an almost psychological understanding of cybercriminals, tracking their behavioral patterns alongside technical infrastructure to predict where attacks will emerge before they happen. Josh and Abigail share with David how their multi-year tracking of Russian cybercrime groups enabled criti…

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TCC Podcast #456: Fix Your Mindset with Brian McCarthy 1:00:25

3M ago1:00:25

1:00:25

If you've been doing all the things, listening to the advice of the experts, and you're still not seeing results, maybe the thing holding you back is your mindset. In this episode of The Copywriter Club Podcast, I'm speaking with former copywriter and current mindset coach, Brian McCarthy. We talked about burnout, imposter complex, confidence and m…

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S6E41 - ...Until Dawn Chorus 20:17

3M ago20:17

20:17

This will be my final day of recording for this season of Songbirding, which will be a whirlwind tour of several remote areas of Allegheny National Forest. But first, I’m hiking up Deer Lick Run one last time to retrieve my recorders, which captured this abundant dawn chorus. Credits Songbirding: The Allegheny National Forest is a Songbirding Studi…