Best SEO Expert // Propel Marketing Podcasts (2025)

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Limited-Time Replay: AI Search Strategies for Clinics — Future-Proof Your Practice’s Findability 0:45

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1d ago0:45

0:45

Live Webinar Replay: How AI Is Redefining Search for Clinics — and What You Must Do Next > https://propelyourcompany.com/ai-search Sign up now to watch it on-demand (available for a limited time). Send in your questions. ❤ We'd love to hear from you! 🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next 🎥 Watch the fre…

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Why Mobile Healthcare Providers Need Different SEO Strategies [Propel Playback] 10:14

3d ago10:14

10:14

Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice. Epi…

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What’s the One Social Media Move That Could Transform Your Law Firm? with Caroline Langdon 38:19

5d ago38:19

38:19

In this episode, Caroline Langdon from Impact Media House shares her expertise in social media strategy. The conversation covers simple social strategies and productivity techniques to sustainably grow your brand without burnout. Caroline also discusses the importance of overcoming initial 'cringe' feelings about posting on social media to see long…

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How Blogging Can Boost SEO & Bring in More Patients | Ep. 119 11:24

6d ago11:24

11:24

"Does blogging actually help a clinic book more patients?" As a healthcare provider, you've probably wondered if spending time creating blog content is worth the effort when platforms like Instagram and TikTok seem to dominate the information landscape. The answer might surprise you. Learn how to transform your posts into patient-booking machines. …

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How Many Online Listings Does Your Clinic Really Need? A Case Study [Propel Playback] 10:53

10d ago10:53

10:53

Online listings or citations are crucial to a clinic's online presence. But how many listings does your clinic truly need for effective SEO? Let's dive into the world of citations, uncover the facts, and review a case study. We’ll look at how online listings affect your website ranking on Google and how they affect your Google Maps (Google Business…

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[Counsel Cast Chambers] Local SEO That Works 5:22

12d ago5:22

5:22

In this episode of Counsel Cast Chambers, we explore essential first steps for law firms to delve into local SEO with Ross McDaniel. Ross recommends claiming and optimizing a Google Business Profile and soliciting five-star reviews from past clients as pivotal free strategies. Illustrating the impact, the guest shares a success story of a chiroprac…

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Why Google and Your Audience Hate Your AI Content & The Five Step Framework to Turn It Around | Ep. 118 17:23

13d ago17:23

17:23

Struggling with AI-generated content for your healthcare practice? You're not alone. Google isn't against AI content—it's against lazy implementation that lacks the human touch patients need when making healthcare decisions. This episode tackles the critical balance between leveraging AI's efficiency and maintaining the authenticity your patients d…

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Clinic Bio Blueprint: Write a Professional Bio That Converts Visitors into Patients [Propel Playback] 8:04

17d ago8:04

8:04

Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-writte…

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Creative Strategy Meets Law Firm Growth: Lessons in Scaling to $100M from a Fractional CMO with Joaby Parker 38:42

19d ago38:42

38:42

In this episode, Joaby Parker, Founder and Chief Marketing Officer of Cover3 Creative Advertising Agency, discusses how to prevent wasting marketing dollars and achieve substantial growth using sound marketing principles. Joaby introduces the concept of a Fractional CMO and differentiates it from a Marketing Director. He emphasizes the importance o…

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SEO for Chiropractors: What Actually Works in 2025 | Ep. 117 17:58

20d ago17:58

17:58

If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/ Send in your questions.…

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How to Optimize Photos for Your Google Business Profile [Propel Playback] 13:00

24d ago13:00

13:00

How to Optimize Photos for Your Google Business Profile: Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business Listings Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO ca…

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[Counsel Cast Chambers] Law Firm Website Fixes That Drive Results 5:23

26d ago5:23

5:23

In this episode of Counsel Cast Chambers, Monica Pitts discusses the importance of viewing your website as a key member of your sales team, acting as your first receptionist and salesperson. We explore how the sales cycle has evolved, with potential clients seeking solutions online rather than in person. The episode emphasizes the need to understan…

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Google’s New AI Mode Is Here: What It Means for SEO | Ep. 116 14:58

27d ago14:58

14:58

In this episode, we break down what Google’s new AI Mode is, how it’s reshaping search results, and what it means for your clinic’s local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can’t afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. …

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The Truth About Local SEO And Why It’s Not Just "Regular SEO" [Propel Playback] 10:47

1M ago10:47

10:47

This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility. • Understanding what SEO is • Differentiating traditional SEO from local SEO • Importance of local intent in searches • How to reco…

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Why Isn’t Your Podcast Growing? — and How to Fix It with Ads with Megan Shields 40:47

1M ago40:47

40:47

In this episode, Megan Shields, CEO of Chime House Media, shares her expertise in leveraging Facebook and Instagram ads to boost podcast growth for business owners. Megan discusses the common misconceptions about organic podcast growth, the importance of having a marketing strategy, and how to effectively use paid ads to target specific audiences. …

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Internal Linking: The Easiest Way to Boost SEO Without More Content | Ep. 115 12:53

1M ago12:53

12:53

Internal linking is a simple yet powerful strategy to improve your clinic's SEO and website performance without spending money. By strategically connecting pages throughout your website, you can boost visibility, enhance user experience, and help Google better understand your site's content and structure. 📌 Episode webpage and show notes: https://p…

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Google’s new review feature: what you need to know [Propel Playback] 10:07

1M ago10:07

10:07

Today, we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this! So, what’s the big news? Google now lets you create a QR code th…

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[Counsel Cast Chambers] What Law Firms Get Wrong About Cybersecurity 6:48

1M ago6:48

6:48

In this episode of Counsel Cast Chambers, cybersecurity expert Tom Kirkham delivers a crucial wake-up call for law firms that believe they are too small to be targeted by cyber criminals. Tom discusses the most overlooked risks such as phishing scams and ransomware attacks, and emphasizes the inadequacy of relying solely on IT providers for cyberse…

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Avoid This #1 Mistake That Gets Google Reviews Deleted | Ep. 114 11:16

1M ago11:16

11:16

Reviews can make or break your local rankings, build trust with potential patients, and drive more people through your doors. But here’s the catch: if you’re not careful about how you get those reviews, Google could remove them—or worse—wipe out your entire review history. So today, we’re going to talk about how to get more Google reviews the right…

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Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [Propel Playback] 23:40

1M ago23:40

23:40

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customiza…

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Can You Really Get Media Coverage Without a PR Firm? with Shanté Micah & Josh Moody 41:37

2M ago41:37

41:37

In this conversation, Shanté Micah and Josh Moody, co-founders of Good News, discuss the complexities and evolving nature of public relations (PR) in the context of modern marketing. They emphasize the importance of visibility, human connections, and the role of AI in enhancing PR strategies. The discussion also touches on the future of marketing, …

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How to Rank for “Near Me” Searches in Your Area | Local SEO | Ep. 113 14:33

2M ago14:33

14:33

Today, we're diving into how clinic owners can optimize for "near me" searches to capture high-intent local patients actively seeking healthcare services in their area. Millions of daily searches like "chiropractor near me" or "acupuncturist near me" represent valuable opportunities to connect with patients ready to book appointments. The big quest…

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12 Items to Remove from Your Clinic Website Immediately | Chiropractic Website | Clinic SEO [Propel Playback] 21:48

2M ago21:48

21:48

As a clinic owner, your website serves as the digital front door to your practice. It's crucial to ensure that your site effectively represents your clinic and you, providing an excellent user experience (UX) for visitors. However, you may have elements on your website that are hindering its performance, turning potential patients away. In this epi…

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[Counsel Cast Chambers] AI Content for Law Firms: What Works (and What Doesn’t) 5:54

2M ago5:54

5:54

In this episode of Counsel Cast Chambers, Karin Conroy and Max Gutsche discuss the current landscape of AI-driven content generation with a focus on practical applications for law firms and other professional services. The conversation highlights the basic and advanced capabilities of popular AI tools like ChatGPT, MidJourney, and DALL-E, and explo…

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How to Leverage FAQs to Improve Your Website’s SEO & User Experience | Ep.112 13:14

2M ago13:14

13:14

FAQs aren't just convenient information for patients—they're a powerful SEO strategy that can boost your clinic's search rankings while making your website more useful and reducing phone calls. When strategically implemented, they can help you rank for natural question-based searches, appear in rich results, and build trust with potential patients.…

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3 AI Writing Tools You Should Try: AI, Writing, & Creating Content [Propel Playback] 14:45

2M ago14:45

14:45

AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it’s here and here to stay, so go on and embrace it. And, trust us, it’s easier than you think. In this popular episode replay, we explore cutting-edge tools that are transformi…

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Why Some Lawyers Dominate Podcasting While Others Struggle with Dennis Meador 42:25

2M ago42:25

42:25

In this episode, Dennis Meador, CEO of the Legal Podcast Network, joins me to discuss why certain lawyers excel in podcasting while others falter. He shares his unique journey from studying theology to becoming a marketing expert and emphasizes the importance of having a clear podcasting strategy. Dennis delves into the distinction between gaining …

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How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111 15:28

2M ago15:28

15:28

We're diving into the essentials of website tracking for clinic owners who want to understand their performance without getting overwhelmed by data. A listener of The Clinic Marketing Podcast asked: “I just set up my new website. I know it’s important to track how it’s performing, but without getting overwhelmed… Where should I start? What should I…

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Google Business Profile: 5 Often Overlooked Strategies | Google Maps | Local SEO [Propel Playback] 13:48

2M ago13:48

13:48

Learn five advanced strategies to boost your Google Business Profile listing and help your clinic stand out from competitors, focusing on tactics that most businesses overlook. [🎧 Popular episode replay] 📌 Episode Webpage -- Boost Your Google Business Profile: 5 Advanced Strategies ⚡ Download FREE Guide -- Google Business Profile Listing Ultimate G…

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[Counsel Cast Chambers] Why Your Meta Ads Aren’t Working 6:06

2M ago6:06

6:06

In this episode of Counsel Cast Chambers, we’re taking a fresh look at some of the best moments from our conversation with ad strategist Nicki Sciberras. This is Counsel Cast Chambers—the best of Counsel Cast, re-examined. Nicki discusses the reasons why Meta ads, specifically on Facebook and Instagram, may not be working effectively for law firms.…

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Is Thin Content Hurting Your SEO? Here’s What Every Clinic Owner Needs to Know | Ep. 110 11:59

2M ago11:59

11:59

Ever wonder why your beautifully designed clinic website isn't bringing in new patients? The answer might be more straightforward than you think. Thin content – pages with minimal substance – could silently sabotage your SEO efforts regardless of how polished your website appears. 🔎 ⚡ Episode Webpage and show notes - Thin Website Content: The Silen…

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Your Clinic's Google Ranking Depends on These Key Factors [Propel Playback] 13:28

2M ago13:28

13:28

What makes your clinic visible in local searches? It's a question that haunts many healthcare providers struggling to attract new patients online. The answer lies in understanding the complex signals that influence local search rankings – signals that vary dramatically depending on your location, specialty, and competition. Diving deep into the wor…

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How Law Firms Can Dominate Digital Marketing with Video with Anthony Prichard & Paritosh Pareek 33:31

2M ago33:31

33:31

Why are short-form videos so essential for modern law firms? In today’s rapidly digitalizing world, law firms are presented with the challenge of adapting their marketing strategies to keep up with evolving trends. Among these trends, short-form videos have emerged as a powerful tool not just for engaging potential clients but also for nurturing re…

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Are Extra Google Listings Hurting Your Rankings? | Ep. 109 16:02

3M ago16:02

16:02

Today, we’re diving into a question that could be costing you serious rankings and revenue: Are extra Google listings hurting your visibility? You might think that more listings mean more opportunities to show up in search results. But in reality, those additional profiles could be doing more harm than good. Stick with me as I break down how Google…

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How to Structure Blog Posts That Rank on Google & Attract Patients [Propel Playback] 17:27

3M ago17:27

17:27

Ready to transform your blog posts from forgettable to remarkable? The structure of your content matters just as much as what you're saying—perhaps even more. In this value-packed episode, we dive deep into the anatomy of truly effective blog posts. I break down the five essential structural elements that separate high-performing content from every…

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Steal Your Competitors’ Best SEO Tactics (Legally!) | How to Spy on Your Competitors' Local SEO Plan | Ep. 108 15:29

3M ago15:29

15:29

Ever wondered why other healthcare providers consistently appear at the top of search results while your clinic struggles to gain visibility? The answer lies in strategic competitor analysis—a powerful yet often overlooked aspect of local SEO. In this episode, we’ll break down exactly how to identify your real competitors, what to look for when ana…

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Climbing Google's Ladder: Essential SEO Strategies for Clinic Owners [Propel Playback] 20:55

3M ago20:55

20:55

The number one question we’re asked is, “How do I improve my website’s position online?” It’s a great question and you may be surprised at how simple some of the steps are to rise in Google rank. Today, we’ll scratch the surface on how you can start improving your ranking through some common SEO (search engine optimization) best practices. Free, or…

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Marketing Therapy For Law Firms: How To Brand, Build & Boost Business With Less Stress With Lorrie Thomas Ross 37:13

3M ago37:13

37:13

Feeling the marketing grind? Perhaps it's time for some marketing therapy! In this episode, Karin Conroy sits down with Lorrie Thomas Ross, CEO of Web Marketing Therapy. Lorrie shares her unique approach to marketing that emphasizes building authentic client relationships and ditching stress. She explores how marketing therapy gives you the roadmap…

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5-Minute Website Tweak to Rank Your Clinic Higher on Google | Ep. 107 5:16

3M ago5:16

5:16

A simple five-minute website update could be the key to boosting your clinic’s visibility on Google and attracting more local patients. In this episode of The Clinic Marketing Podcast, we’ll reveal a quick, free, and proven SEO strategy that helps Google recognize your clinic’s location—improving your rankings in both organic search and the local p…

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Ultimate Google Post Strategy to Drive More Business | Google Maps [Propel Playback] 13:04

3M ago13:04

13:04

If you’re not taking full advantage of Google Posts through your Google Business Profile Listing, you’re missing an incredible opportunity to drive more business. So, how do you create Google Posts that get great results? In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to yo…

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Spring Cleaning Your Website [Checklist Included] | Ep. 106 10:15

3M ago10:15

10:15

A properly maintained website significantly improves patient acquisition through better SEO, user experience, and conversion rates. This episode outlines a simple five-step spring cleaning process that clinic owners can implement immediately to refresh their online presence. ✔Grab your website spring clean your website checklist - https://propelyou…

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Are Stock Photos Hurting Your Clinic’s SEO? Here’s the Truth [Propel Playback] 12:11

3M ago12:11

12:11

If you’ve been wondering what kind of website photos are better for SEO, stock images, or your own unique images, wonder no more. In this episode, we’re exploring a topic that is often overlooked but can have a big impact on your online visibility: your website images. Specifically, we’re asking the question: When it comes to SEO, does Google prefe…

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How Can Law Firms Achieve Maximum Growth With Minimal Resources? With Sarah Noel Block 33:31

3M ago33:31

33:31

Achieving maximum growth with just a handful of resources might seem an overwhelming task at first, but it is never impossible. If you know how to work around with what you have, you can finally ditch the crickets in your inbox. Karin Conroy chats with Sarah Noel Block, Founder of the Tiny Marketing Club, who shares effective strategies on how law …

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Local SEO for Multiple Disciplinary Clinics: 5 Actionable Strategies | Ep. 105 10:22

3M ago10:22

10:22

In today’s competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you’re a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. Local SEO (Search Engine Optimization) is one of the most effective ways to ensure th…

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Google’s new review feature: what you need to know | Google Business Profile & Google Maps new feature | Ep. 104 10:07

4M ago10:07

10:07

Today we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this! So, what’s the big news? Google now lets you create a QR code tha…

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What’s The Future Of Email Marketing For Law Firms? With MV Braverman 37:46

4M ago37:46

37:46

Email marketing has become a critical tool for connecting with your audience, especially in today’s fast-paced digital era. How can law firms benefit from this particular marketing strategy? Host Karin Conroy dives into the essentials of email marketing with MV Braverman, founder of Inbox Welcome. Together, they explore how to boost email deliverab…

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This 1 Simple Step Can Quickly Boost Your Google Rankings | Local SEO | Ep. 103 13:25

4M ago13:25

13:25

What if I told you there’s one simple thing you could do right now to instantly improve your online presence and boost your local rankings? It doesn’t require tech skills, fancy tools, or a big budget—yet most clinic owners overlook it completely. And when they do, it costs them visibility, patients, and revenue. In today’s episode, we’re diving in…

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What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [replay] | Ep. 102 23:40

4M ago23:40

23:40

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customiza…

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Why Law Firms Fail On Social Media And How To Get Heard With David Griffiths 43:37

4M ago43:37

43:37

Is your law firm ready to conquer social media? Join Karin Conroy and social media expert David Griffiths, CEO of Content Creating Academy, for an electrifying discussion on transforming your online presence. David shares his incredible journey from struggling artist to online sensation, revealing why authenticity is key to connecting with your aud…

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Personal Branding vs. Company Branding – Which One Works Best? | Ep. 101 8:50

4M ago8:50

8:50

The episode discusses the complexities of personal and company branding for clinic owners, highlighting the advantages and challenges of each approach. It emphasizes the importance of building trust and making informed decisions based on long-term goals. Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/ Here's wh…