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How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111

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Manage episode 479541292 series 3318940
Content provided by Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

We're diving into the essentials of website tracking for clinic owners who want to understand their performance without getting overwhelmed by data.

A listener of The Clinic Marketing Podcast asked:

“I just set up my new website. I know it’s important to track how it’s performing, but without getting overwhelmed… Where should I start? What should I be looking at in Google Analytics and other tools?”

Such a good question—and one I know a lot of clinic owners wonder about, especially when they’ve just launched a new site and aren’t sure what to expect next.

So, in this episode, we’re going to break down:

  • What “good performance” actually looks like for a clinic website
  • Which tools to use
  • And what to focus on inside Google Analytics—without drowning in data

Let’s get into it.

Episode webpage: Tracking Website Performance Without Drowning in Data

Send in your questions. ❤ We'd love to hear from you!

🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next

🎥 Watch the free SEO webinar – Rank higher on Google without ad spend
Let's Stay Connected:

  continue reading

Chapters

1. How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111 (00:00:00)

2. Intro to Website Performance Tracking (00:01:22)

3. Understanding Your Website's Purpose (00:03:02)

4. Essential Google Analytics Reports (00:03:47)

5. Setting Up Key Conversions (00:07:53)

6. Beyond Analytics: Google Search Console (00:10:37)

7. Google Business Profile Insights (00:12:36)

8. Monthly Tracking and Realistic Expectations (00:13:30)

9. Episode Wrap-Up and Contact Information (00:14:45)

137 episodes

Artwork
iconShare
 
Manage episode 479541292 series 3318940
Content provided by Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

We're diving into the essentials of website tracking for clinic owners who want to understand their performance without getting overwhelmed by data.

A listener of The Clinic Marketing Podcast asked:

“I just set up my new website. I know it’s important to track how it’s performing, but without getting overwhelmed… Where should I start? What should I be looking at in Google Analytics and other tools?”

Such a good question—and one I know a lot of clinic owners wonder about, especially when they’ve just launched a new site and aren’t sure what to expect next.

So, in this episode, we’re going to break down:

  • What “good performance” actually looks like for a clinic website
  • Which tools to use
  • And what to focus on inside Google Analytics—without drowning in data

Let’s get into it.

Episode webpage: Tracking Website Performance Without Drowning in Data

Send in your questions. ❤ We'd love to hear from you!

🎉 Live Webinar: How AI Is Redefining Search for Clinics — and What You Must Do Next

🎥 Watch the free SEO webinar – Rank higher on Google without ad spend
Let's Stay Connected:

  continue reading

Chapters

1. How to Know If Your Website’s Working | Google Analytics Tips for Clinic Owners | Ep. 111 (00:00:00)

2. Intro to Website Performance Tracking (00:01:22)

3. Understanding Your Website's Purpose (00:03:02)

4. Essential Google Analytics Reports (00:03:47)

5. Setting Up Key Conversions (00:07:53)

6. Beyond Analytics: Google Search Console (00:10:37)

7. Google Business Profile Insights (00:12:36)

8. Monthly Tracking and Realistic Expectations (00:13:30)

9. Episode Wrap-Up and Contact Information (00:14:45)

137 episodes

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