Best Seo For Private Practice Owners Podcasts (2025)

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The Truth About Starting a Coaching Business as a Therapist [Ep 134] 22:28

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4d ago22:28

22:28

What if I told you my coaching business started completely by accident? I spent years trying to make wellness workshops and recovery coaching work - but none of it stuck. All along the way, something else was happening. My therapist colleagues started asking me for help with their practices. Before I knew it, I had three paying clients and thought,…

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28. Boost your SEO and get more clients using blogging 16:29

4d ago16:29

16:29

Want to rank higher on Google and attract more of your ideal client? Check out this episode to learn how a monthly blog can do just that! I tell you why this works and what you need to include in order to successfully use blogging as a marketing tool. Need a customized action plan to take your practice to the next level? Take advantage of my intro …

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Beyond “Near Me”: How Local SEO Helps Clients Find You 40:48

6d ago40:48

40:48

In this episode of From Keywords to Connections, Winnie and Mary sit down with Sterling, Simplified’s Technical SEO Guru, to demystify Local SEO and why it’s a game-changer for private practices and small businesses. We break down what Local SEO really is, why it matters for helping professionals, and how it influences the way clients discover serv…

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How to Pick a Therapy Niche Without Overthinking It for Months [Ep 133] 14:50

11d ago14:50

14:50

Have you been spinning your wheels for weeks (or even months) trying to choose your therapy niche so you can finally move forward with your website? Plot twist: you might not need a website at all - at least, not yet. In this episode, I share why starting on social media (instead of your website) is the smartest move when you’re stuck in indecision…

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27. Get paid your full cash pay rate and remove financial barriers for your clients! Guest interview with Barnhart Cares and Kingdom Companies Group 30:26

11d ago30:26

30:26

Afraid that your cash pay rate is too expensive, and that you won't be able to build a practice charging a fee that is both sustainable for you and affordable for your clients? What if I told you there were companies out there willing to pay you your FULL FEE to provide counseling to their employees? In today's episode, I am joined by Anna Wilcox a…

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Is SEO Dead for Therapists? What's Happening with AI & Digital Marketing in 2025 and Beyond [Ep 132] 52:53

18d ago52:53

52:53

Is SEO for therapists completely dead now that AI is taking over? I brought back my friend and collaborator Kristie Platinga to answer this burning question that's keeping so many of us up at night. After watching my website clicks drop and hearing therapists panic about ChatGPT replacing Google, I knew we needed to have a real conversation about w…

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26. Strategies I've used to get cash pay clients in private practice so I've never had to take insurance 17:39

18d ago17:39

17:39

Worried you'll never find clients who are willing and able to pay out of pocket for therapy? Feeling like your only option is to take insurance? Not so fast! In today's episode, I share 4 tips you may not have considered that will help fill your caseload with cash pay clients. Optimize Your Practice for only $97 by scheduling a structured 60-minute…

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Introducing What Your Therapist Thinks Podcast: Honest Truths Licensed Professionals Never Share in Session [BONUS] 2:43

21d ago2:43

2:43

Ever wonder what other therapists are really thinking? Well, now you can find out. I’ve just launched a podcast with my friend Kristie Platinga, founder of Best Therapists, where actual licensed therapists open up about what they’re really thinking, while answering the internet’s most burning mental health questions. And by ‘burning questions’ we m…

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A 5-Minute Habit for Preventing Burnout in Your Private Practice (That Isn't Another Meditation App) [Ep 131] 10:33

25d ago10:33

10:33

Are you exhausted from the endless demands of running your private practice? Preventing burnout in your private practice doesn't require another complicated strategy or expensive solution. In today's episode, I'm sharing one surprisingly simple tool that's probably been right in front of you all along. While we often talk about raising fees and bei…

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25. Feeling overwhelmed with getting started? What you need in place before seeing your first clients in private practice 17:32

25d ago17:32

17:32

If you want to start a private practice, but are feeling stuck and overwhelmed with the set up, then this episode is for you. I share the practical things you need to have in place before you start seeing your first clients. Looking for mentorship or coaching in your career as a therapist? Take advantage of my $97 coaching special "Optimize your Pr…

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GEO Is Not Replacing SEO 42:17

27d ago42:17

42:17

Is SEO dead? Absolutely not. In this episode of From Keywords to Connections, Mary and Winnie tackle the rise of Generative Engine Optimization (GEO) and explain why it’s not replacing SEO—it’s building on it. They’ll demystify what GEO actually is, show how it depends on strong SEO foundations, and share practical strategies to prepare your websit…

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How to Build a Marketing Ecosystem That AI Can't Break [Ep 130] 17:51

1M ago17:51

17:51

Is your website traffic dropping even though you're doing everything right? Building a marketing ecosystem is more critical than ever as AI reshapes how clients find therapists online. I'm seeing it firsthand; my website gets higher impressions than ever, but fewer clicks because AI summarizes my content directly in search results. It's frustrating…

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24. My testimony: starting a private practice as a Christian therapist 19:41

1M ago19:41

19:41

Do you have a desire to start a private practice? Wondering how you can integrate your Christian faith into the work you do as a therapist? I can relate! In this episode, I share my journey into the world of therapy and how I got started as a Christian therapist in private practice. Looking for mentorship or coaching in your career as a therapist? …

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Time Saving Tips for Therapists: The 5-Minute Note Method That Freed Up 10+ Hours Every Week with Doctor TK [Ep 129] 34:28

1M ago34:28

34:28

Are you spending your weekends catching up on notes when you could be living your life? In today's episode, I'm talking with Doctor TK about time-saving tips for therapists that completely changed how she runs her practice. She went from spending hours on documentation to creating what she calls the "5-minute clickable note" and it all started when…

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23. How to conduct phone consultations that lead to more bookings 16:43

1M ago16:43

16:43

Unsure of what to say in a phone consultation? Want to increase the number of ideal clients on your caseload and weed out the ones that aren't a good fit with minimal effort? In this episode, I share how I conduct my initial phone calls so I get more bookings, fewer no shows, and more of my ideal clients. In need of some 1:1 support? Try Private Pr…

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How to Ethically Use Google Analytics 4 on Your Website 33:04

1M ago33:04

33:04

Your website is often the first step a potential client takes toward working with you—so understanding how people use it is crucial. In this episode of From Keywords to Connections, Mary and Winnie break down how helping professionals can use Google Analytics 4 (GA4) responsibly and effectively. We’ll cover what GA4 is, what data it collects (and w…

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Good Therapist Conditioning Is Costing You $50K a Year (and How to Stop It) [Ep 128] 24:14

2M ago24:14

24:14

Ever felt guilty for wanting to make good money as a therapist? That's good therapist conditioning at work, and it's probably destroying your practice. Good therapist conditioning is a toxic belief we absorb in grad school, from supervisors and from society that tells us we should sacrifice ourselves for our work. It's that uncomfortable feeling wh…

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22. Don't quit yet. You're not a failure in private practice! How a Christian therapist can hear God above the lies. 16:53

2M ago16:53

16:53

You started out highly motivated, and now you just want to throw in the towel! Are you feeling like a failure in your private practice? Wondering if it's worth it to keep going? Thinking maybe you made a mistake? Check with God before you quit. In this episode, I address some common thoughts and struggles that every private practice clinician has, …

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How Many Clients Should You See in a Day? The Math That Will Let You Take 4-Day Weekends [Ep 127] 15:01

2M ago15:01

15:01

How many clients should you see in a day as a private practice therapist? If you're wrestling with this question, you're definitely not alone—and today I'm breaking it all down with honesty, permission, and just a little bit of math. Most therapists revisit this question throughout their career, wondering what's normal, what's sustainable, and what…

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21. If you plan to offer telehealth, these tips will set up your virtual practice for success 17:55

2M ago17:55

17:55

If you're going to offer telehealth, make sure you are setting yourself and your clients up for success. In this episode, you'll learn what to include in your consent documents, what technology you'll need to use, and how to set up your space in a way that benefits your clients. Kimberly recommends SimplePractice as an EHR and telehealth platform. …

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The SEO-Social Media Connection: What Helping Professionals Need to Know 36:27

2M ago36:27

36:27

Social media often feels like just another box to check—but what if it could actually support your SEO and help you connect with the clients who are already searching for you? In this episode of From Keywords to Connections, Mary and Winnie are joined by Liv, our Social Media Expert, to unpack the powerful connection between SEO and social media fo…

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The $7K Per Month Revenue Jump: Real Talk on Scaling a Group Practice with Lauren Worley [Episode 126] 36:11

2M ago36:11

36:11

Are you running yourself ragged while trying to scale your group practice? In today's episode, I sit down with my client, Lauren Worley, owner of Foothill Psychotherapy, who transformed her business from $18,000 to $25,000 in monthly revenue - without sacrificing her sanity. Lauren shares the raw truth about being an "accidental group practice owne…

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20. Don't believe you can succeed as a private practice therapist? Uncover mindset blocks so you stop limiting God in your business 16:26

2M ago16:26

16:26

If you want a successful private practice, it's yours for the taking. If you struggle to believe this, you likely need some help recognizing mental blocks and shifting your mindset to align with what God has in store for you. In today's episode, I'll give you steps to identify what beliefs are holding you back and to view your business future from …

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19. Stressed about your niche? The missing piece that will help faith-led therapists know who they're called to serve 10:34

2M ago10:34

10:34

Still struggling to define your niche? Have other niche trainings left you lacking clarity, and still feeling stuck and confused? In today's episode I share the step you most likely may have skipped in determining your niche. Everything changes when we remember who God is and how he created us. Need some direct support to get you unstuck and moving…

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Telehealth vs. In-Person Therapy: Do You Really Need to Have an Office to Succeed in Private Practice [Ep 125] 11:53

2M ago11:53

11:53

Are you caught in the telehealth vs. in-person therapy debate? In today's episode, I tackle the question that’s on many therapists' minds: do you really need to have an office to succeed in private practice? Since the pandemic shifted our industry toward virtual sessions, many of us have gotten comfortable working from home. But there's a growing n…

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SEO-Driven Website Redesigns: What to Know Before You Rebuild 35:52

2M ago35:52

35:52

Don’t Let Your Website Glow-Up Tank Your Google Rankings Thinking about a fresh new look for your website? Whether you're rebranding, switching platforms, or chasing a cleaner aesthetic, a redesign can breathe new life into your online presence—but it can also destroy your SEO if you're not careful. In this episode of From Keywords to Connections, …

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Growing Your Group Practice: Why Your First Hire Should Be A 'Mini-You' w/ Nicole McCance [Ep 124] 28:04

2M ago28:04

28:04

Growing a group practice starts with your very first hire, but who should that person be? In today's episode, I sit down with Nicole McCance, and we get real about the mistakes that can make or break your expansion plans. Nicole sold her group practice for multiple seven figures after scaling to 55 therapists in just three years! She shared why you…

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Ep. 18 Create a clear cancelation policy for Christian therapists in private practice 22:46

2M ago22:46

22:46

Struggling with communicating and sticking to your cancelation policy? In this week's episode, I share why you need to have a cancelation and no show policy in place, how to pick one that works for you and serves your clients, and what to do when clients violate the policy. Become a Prosperous Christian Therapist Insider! Sign up for my email list …

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Can You Lead a Business and Still Have a Life? 49:40

3M ago49:40

49:40

In this candid and deeply personal conversation, Mary Walker (Owner of Simplified SEO Consulting) and Winnie Youger-Rash (VP of SEO Services) pull back the curtain on what leadership really looks like behind the scenes — the long to-do lists, the constant mental load, the quiet moments of guilt when you try to rest. Together, they explore the messy…

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Why Therapist Reviews Are Better Than Paid Ads - Your $0 Client Attraction Plan [Episode 123] 18:49

3M ago18:49

18:49

Do therapist reviews feel like an ethical minefield for your private practice? Let me help you cut through the confusion! In this episode, I'm talking about how reviews can make or break your visibility online - whether you're a brand new therapist or you've had your practice for years. You'll learn exactly where to get reviews (Google Business Pro…

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Ep. 17 Running a Christian private practice in Los Angeles featuring Tawnya Farve, LMFT 39:42

3M ago39:42

39:42

Tawnya Farve is a licensed marriage and family therapist in Los Angeles County, California. She shares her experience running a full private practice as a Christian Counselor. Check out the One Minute Pause App mentioned here Use this link to sign up for Mentaya to help prospective clients use their OON benefits without you having to panel on insur…

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How to Raise Your Fees & Take a Week off Your Private Practice Every Month - REPLAY [Episode 122] 32:58

3M ago32:58

32:58

Do you ever wish that you could just take a week off from seeing your clients? I’m not talking about taking a longer break for holidays and vacations, but taking a week off so you could step out of the employee role and step into your entrepreneurial self. If the answer is yes, then this episode is for you! If you are waiting for a secret roundabou…

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Ep. 16 Foundations of a God-centered therapy practice 13:03

3M ago13:03

13:03

Wondering what it looks like to partner with God in your practice? In this episode, I share how you can develop a private practice that is God-centered. I guarantee you, when you make God your business partner, you will see your work flourish! It's not too late to fill your practice by fall! Download your free copy of my Fill Your Practice Workbook…

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Using Psychology to Write SEO-Friendly Content – Understanding User Behavior 37:02

3M ago37:02

37:02

SEO isn’t just about pleasing search engines—it’s about understanding people. In this episode, we explore how psychological principles and user behavior insights can transform your website into an empathetic, effective resource that both attracts and converts. Why User Behavior Matters Learn why knowing when, where, and how your audience searches c…

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Money Conversations in Therapy: Why I Ask Every Client How Much Money They Make & Why You Should Too [Episode 121] 15:37

3M ago15:37

15:37

Money conversations in therapy are often avoided, but why are we so comfortable discussing trauma, sex, and family dynamics while tiptoeing around finances? In today's episode, I tackle the elephant in the therapy room: should you ask your clients how much money they make? I've been there too - feeling weird about bringing up finances with clients.…

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Ep. 15 Beat the summer slump! Fill your private practice caseload by fall 14:48

3M ago14:48

14:48

Unsure what to do during the summer slump? Use these 5 strategies to attract new clients by fall and build your network to ensure a steady stream of ongoing referrals. Access my free "Fill Your Practice Workbook" to help you create an actionable plan to fill your caseload. Get your copy here Become a Prosperous Christian Therapist Insider! Sign up …

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Are You Leaving Group Therapy Practice? Here's How to Take Your Clients Without Burning Bridges [Ep 120] 13:38

3M ago13:38

13:38

In this episode, I'm tackling one of the biggest questions therapists face when transitioning to private practice: can you take your clients with you when leaving a group therapy practice? Being able to take your clients with you can be the difference between starting with a full caseload instead of scrambling for referrals. But how do you handle t…

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Financial perks of private practice: Three tax write-offs that will save you money! 13:51

3M ago13:51

13:51

Are you taking advantage of all the financial benefits of being a business owner? In this episode, I raise awareness of three tax deductions for private practice owners that can save you a lot of money come tax season! God calls us to be good stewards of our resources, and making the most of tax write-offs is a way to walk in that calling and exper…

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Marketing with Heart – How Helping Professionals Can Stay True to Their Values Online 31:14

3M ago31:14

31:14

🎙️ Episode 9: Marketing with Heart – How Helping Professionals Can Stay True to Their Values Online In this episode, we explore how therapists, coaches, and other helping professionals can market ethically without compromising their integrity. ✨ Ethical Marketing & Alignment Discover why ethical marketing goes beyond avoiding sleazy tactics. We dis…

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How Therapy Intensives Can Rescue Your Private Practice from the Summer Scaries [Ep 119] 15:31

4M ago15:31

15:31

If you're tired of watching your therapy schedule and income evaporate every summer, I have a simple fix for you - therapy intensives. They can transform those dreaded summer months into your most profitable season yet. And I'm here to show you how! In today's episode, I'm breaking down how offering therapy intensives can stabilize your summer inco…

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Afraid of networking? Three strategies I've used as an introvert with social anxiety 13:30

4M ago13:30

13:30

Do you struggle with social anxiety or a fear of public speaking? Do you wonder how you can expand your referral network if being around large groups of people is draining or stressful for you? You're not alone. In this episode, I share three strategies that do not require you to do public speaking, show up in a large group, or interact with large …

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The Power of a Helping Professional Story- Why Clients Connect With You 34:36

4M ago34:36

34:36

🎙️ Episode 8: The Power of a Helping Professional’s Story – Why Clients Connect with YOU In today’s episode, we’re diving into the transformative impact of storytelling in the helping professions. Your personal story isn’t just a background detail—it’s a bridge. When shared intentionally, it builds emotional safety, fosters trust, and helps clients…

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How Dr. Raquel Martin Built a Thriving Private Practice Specializing in Black Health and Wellbeing [Ep 118] 51:52

4M ago51:52

51:52

Ever wondered how specializing in Black health and well-being could actually expand your reach as a therapist? In today's episode, I’m chatting with Dr. Raquel Martin, a licensed clinical psychologist who's built an impressive following while staying true to her specialty. She breaks down how she juggles being a professor, researcher, private pract…

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Dealing with resistance? Protect your private practice from spiritual attack 12:15

4M ago12:15

12:15

Have you been battling resistance in your private practice? Are you struggling with low motivation, ruminating thoughts regarding your ability to succeed, or overwhelming anxiety that leaves you paralyzed and unable to move forward? It’s possible that you are experiencing spiritual attack. One thing I’ve learned as a faith-led clinician is that Sat…

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What a Zero-Click Strategy is and How It Helps Your SEO 37:06

4M ago37:06

37:06

Today, we’re diving into a topic that’s transforming how people discover your services online — even before they visit your website. What is a Zero-Click Strategy? It’s all about showing up in search results in ways that answer your audience’s questions before they ever click — like in featured snippets, “People Also Ask” boxes, and definitions. It…

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The 4 Key Ingredients to Becoming a Sought-After Therapist [Ep 117] 14:14

4M ago14:14

14:14

Why do some private practice therapists have a waitlist, while others can’t fill their calendars? In today's episode, I'm breaking down the four essential ingredients that actually create trust and reputation - not just in theory, but in practice too. We’ll cover why staying the “secret therapist” is quietly killing your business, how perfectionism…

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Need to boost your referrals? How to start networking with churches as a Christian therapist 16:02

4M ago16:02

16:02

Are you wanting to network with churches but not sure how to begin? In this episode, I teach you my most effective method for reaching out to churches in order to build connections that lead to viable referrals. Use this script as a template for sending an email to a ministry leader inviting them to meet with you to learn about your counseling prac…

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From Burn out to Balance- Finding Sustainability in Business 36:29

4M ago36:29

36:29

Burnout isn’t just “being tired”—it’s a real, emotional toll that hits helping professionals and business owners hard. In today’s episode of From Keywords to Connections, we’re diving into how burnout sneaks in, how it differs from everyday stress, and what practical, values-driven shifts can help you build a more sustainable business. Whether you’…

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Beyond the Money: How to Build a Private Practice That Gives You True Freedom [Ep 116] 20:37

4M ago20:37

20:37

Are you a therapist who's tired of feeling chained to your therapy chair, seeing client after client just to make ends meet? Freedom is what I keep hearing therapists want more than anything else - the ability to build a private practice around the life you crave. So many therapists can articulate their money goals, but what lights them up is descr…

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Struggling to fill your caseload? Three reasons why your marketing isn't working for you. 18:45

4M ago18:45

18:45

Do you need more clients, but your not receiving a steady stream of referrals? Are you unsure about how to market or what marketing strategies are actually yielding results? In this episode, I highly three reasons why your marketing might not be working for you. Interested in 1:1 consulting? Send me an email at [email protected]. Join my free fa…