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Online Coaching

Stephanie Fiteni

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In this podcast, Stephanie Fiteni and her expert guests answer the most common online coaching and coach marketing questions to help you unravel the facts and take the right next step for your coaching business. With guests, she talks about popular topics such as marketing for coaches, blogging, digital marketing strategies, pricing, mindset, and how coaches build their businesses. Stephanie is an experienced Content Marketing Strategist as well as a Traffic and Lead Gen Coach. She talks abo ...
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Get Booked and Interviewed on Podcasts In this episode, we delved into the world of podcasting, discussing the steps to successfully get booked and interviewed on the right shows. We talked about the unparalleled value of podcast appearances when it comes to exposure, audience expansion, and fostering potential collaborations. We walk through the e…
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How to write a coach's business plan that helps your practice thrive A business plan is crucial for a coaching business as it provides a clear vision, strategy, and financial planning. It helps in understanding the market, mitigating risks, and developing effective marketing and operational strategies. Moreover, a business plan aids in tracking pro…
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How to write a comprehensive coaching contract/agreement A coaching agreement can help you pre-empt trouble and make sure that your clients are well-introduced to what they are about to experience with your coaching. It's important to include information that not only protects you in case a client turns sour but especially to help the coaching clie…
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Creating your course is the easy part - you know your stuff right? But creating it and selling it is another game. There are many key considerations - pricing tops them all. In this episode, we talk about: 1. The Evergreen Value of Digital Mini Courses 2. Maximizing Your Mini Course: Duration and Content Considerations 3. Selling Your Online Course…
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Whether you put prices on your website or not can effect the future of your business. If you pick the wrong option for your specific situation, you may be rigging your business. There are specific reasons and considerations to put your pricing on your coach website and there are reasons not to as well. Listen to this episode to be armed with the kn…
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How can you turn your 1:1 Coaching Programs into an eCourse that sells? If you've spent many years doing only 1:1 caching, it can be hard to step back and take a bird's eye view of what you deliver in order to package it into a scalable online course. However it's worth the trouble because it can really grow your business and your income without pu…
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This podcast episode is an adapted version of the Live Webinar I ran a few weeks ago. You can find the full video webinar below and download all the functions from the links provided below too. A.I. is here to stay. You only have 2 options, embrace it as an ally or study it like an enemy. In this episode we talk about: Various A.I. tools and what t…
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In this podcast episode, I speak with Glen Oliveiro, Founder & CEO of CoachVantage. CoachVantage is an all-in-one coaching platform that helps coaches deliver exceptional results for their business and their clients. Glen created CoachVantage after speaking with hundreds of coaches to understand the biggest pain points of running a coaching busines…
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Not everyone has money to invest when they start their coaching business. It is possible to make it no matter how little money you have to start with. You just need to be realistic and plan accordingly. I actually started off my coaching business with zero budget. In this episode, we talk about how to start your coaching business now, with the reso…
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Creating a content plan can feel hard when you overanalyze your business and audience and get yourself into an overwhelmed state. Sometimes you might also experience idea blocks. When you create a content plan the RIGHT way, both these issues are not a problem. I dislike the airy fairy way in which some so-called content experts will also you to th…
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Branding is key for any business even solopreneurs. A Brand is what makes you memorable, what makes you different. This is what sets you apart from others, and it is important in order to stand out and be chosen by prospective customers. The most successful coaches have great brands - personal brands. As a coach you are chosen not just for your qua…
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I come across a lot of coaches that have been spinning their wheels for a very long time and still haven't managed to get their businesses off the ground. This can be really frustrating and some get so demotivated that they go back to their day job. But coaching is a vocation, for most, and if you go back to your day job you would be doing your fut…
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In the last couple of years, we have seen a difficult business environment. The Covid pandemic, low interest rates, high inflation, and now war in Europe compounding all of these. We have seen many business disappear, some had been around for decades and yet they were not stable enough to withstand the knocks. This episode helps you see your coachi…
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Achieving six figures in sales in your coaching business is easier than you think. Actually, it's way easier when you keep it simple. In episode 50 of the Profitable Online Coaching Podcast, we discuss the coaches' two-step, six-figure sales funnel. But before we get into the details… Do you know what a funnel is? >>A funnel is made up of the littl…
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Building a successful coaching business is almost entirely about marketing. And marketing is all about the quality of your core content… In episode 49 of the Profitable Online Coaching Podcast, I'm breaking down the most efficient and proven marketing strategies for coaches to grow their business from $0 to $100k (or more) in about 12-18 months. Bu…
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My guest today is Tiffanie Kellog, Tiffanie entered the entrepreneurial world in 2003 and since then, she has spent her time traveling across the globe helping thousands of entrepreneurs create amazing businesses and improve their networking and referral skills through keynote presentations, workshops, online programs, and more! Whether sharing her…
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In this episode, we talk about inbound marketing strategy. This is the fourt of a series of 4 episodes covering the topics of Inbound Marketing, Outbound Marketing, and Referrals/Affiliate Sales. Lead generation is the lifeblood of every business, but it doesn't have to be hard. Getting leads can be easy. In this episode you will learn: What is inb…
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In this episode, we talk about outbound marketing strategy. This is the third of a series of 4 episodes covering the topics of Inbound Marketing, Outbound Marketing, and Referrals/Affiliate Sales. Lead generation is the lifeblood of every business, but it doesn't have to be hard. Getting leads can be easy. In this episode you will learn: What to ex…
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In this episode, we talk about referral strategy. This is the second of a series of 4 episodes covering the topics of Inbound Marketing, Outbound Marketing and Referrals/Affiliate Sales. Lead generation is the lifeblood of every business, but it doesn't have to be hard. Getting leads can be easy. In this episode you will learn: The 3 main types of …
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In this episode, we talk about lead generation. This is the first of a series of 4 episodes covering the topics of Inbound Marketing, Outbound Marketing and Referrals/Affiliate Sales. Lead generation is the lifeblood of every business, but it doesn't have to be hard. Getting automatic leads from your website should be easy. In this episode you will…
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In this episode, we talk about procrastination and getting things done. It's such a common problem that makes you spin your wheels instead of moving forward. Procrastination is common, but learning how to get unstuck especially as a solopreneur coach can make or break your business. In this episode you will learn: The 3 things that make you procras…
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In this episode about creating simple onboarding systems for solopreneur coaches, we talk about the essentials and how to simplify every step of the process. Time is precious and admin is not a nice way to spend it! These tips will help you minimize your onboarding and client admin processing. >> Contracts - when you really need them >> Feedback an…
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In this episode about List Building for Coaches, we talk about '3 Ways to Grow Your Email List Faster and Cheaper'. These 3 tips will help you get better quality leads onto your list more affordably. Topics this episode... >> Qualifying Your Leads >> Segmenting Your List >> Creating a Quiz as a Lead Magnet >> Creating a Mini-Course as a Lead Magnet…
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In this episode about content ideas for coaches, we talk about 'How to never run out of content ideas again!'. We also talk about how to find content ideas that people are already looking for. Because not all content is created equal. And if you're going to invest time and money into creating content you want to make sure it generates leads for you…
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My guest today is Megan Huber, a Business & Leadership Mentor for established women entrepreneurs, helping them move from being overwhelmed and overworked to leading their lives and businesses from a soul first, strategy second approach. Megan combines her experience as a high school teacher, competitive athlete and sports coach, and running multip…
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In this episode about SEO for coaches, we talk about 'How to Optimize Your Website'. 4 tips that will help you optimize your website structure and tech so that your content flies. Topics this episode... >> Organizing your website in logical content groups or categories (with one top keyword) >> Optimize the pages of your sales pages >> Create categ…
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In this episode about SEO for coaches, we talk about 'How to Write for Search Engines'. 4 tips that will help you create blog posts that rank on the first page of Google. Topics this episode... >> Writing foe Search Engines >> Optimizing your articles for Search Engines >> On-site linking >> Meta Description >> Alt Tags Episode Links and Mentions: …
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This is the second episode about SEO for coaches. Today we talked about How to create an SEO Strategy for coaches. The essential 4 steps to creating an effective strategy. Topics this episode... >> Getting the basics right >> Keyword research (and tools) >> Implementing what you find >> Creating the SEO-ed Content Plan Episode Links and Mentions: >…
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Why do coaches use SEO and does SEO for Coaches work? SEO is a great option for coaches who are already creating content. All content can be SEO-ed. Once you SEO a piece of content like a blog, a video, a transcript, podcast show notes etc. you'll get recurring ROI (Return On Investment) for the long term. This means that the more content you SEO t…
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Marketing your coaching business when you hate social media feels like constantly swimming upstream. It feels hard and unnatural and although you may manage it some of the time, you can't seem to do it consistently because it doesn't come natural to you. Fear not your business will not fail because you don't spend all your time on social media. The…
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My guest today is Erin Alphonso, a very experienced VA and Pinterest Expert, as well as the first certified Profitable Content VA. Erin is a passionate online marketer who believes in working smartly. Her services focus on digital activities that produce measurable results. Truth and value are the core of who she is as a consultant. Available servi…
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Discovery calls - what are they and why have them? A discovery call (also called a breakthrough call or sometimes a free consult) is the first call a prospect books to meet you and learn about what you do. This call is your opportunity to get to know the potential client and understand if you're a good match for each other. Discovery calls can be h…
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My guest today is Sigrun Gudjonsdottir. She is the leading business mentor for female online entrepreneurs in Europe, TEDx speaker, and host of the Sigrun Show podcast. Sigrun is on a mission to accelerate gender equality through female entrepreneurship. Originally from Reykjavik, Iceland, she has spent more than half her life outside her home coun…
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In this episode, we talked about how to build a writing habit that suits your lifestyle, routine and personality, so you can stick to it for the long term. We talked about… >> Exploring a variety of writing habit schedules >> Exploring different times of day for writing >> Understanding your own rhythms >> Matching your routine to your personality …
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In this episode, I talk to Tommi Murshed-Parish he is an audiovisual expert specializing in testimonial videos. He has worked in the industry for over a decade and recently moved his business online. He supports his clients by shooting and editing great video testimonials. We talked about: How to get good testimonials What to avoid when shooting te…
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This week’s guest is Kicki Westerberg. Kicki is a business coach servicing the Swedish market. She started her online business as a traditional business coach but realized that she built the wrong business for herself. Then she started to work with other coaches and also started to incorporate spirituality together with NLP (neuro-linguistic progra…
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In this episode, I talk about the elements you need to have on your website so that it generated traffic and converts them into leads and clients. We talked about… >> Testimonials >> Picking your core content >> CTAs >> SEO Episode Links and Mentions: The Profitable Content Group Programm >> http://my.stephaniefiteni.com/profitable-content-2021 Did…
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In this episode, I interview Nathalie Doremieux. Nathalie helps heart-centered women turn their expertise and influence into recurring income by helping them create and grow online programs that impact millions. Born in France, Nathalie and her family have lived what we call "the American dream." After finishing school with her boyfriend (and now h…
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In this episode, we talked about how to build your online reputation. I share the 2 key elements and decisions to take and the smart way to build your audience We talked about… >> Where to start >> SEO >> Repurposing >> Automation Episode Links and Mentions: The Facebook Group >> https://www.facebook.com/groups/BlogTrafficAndSEO Did you Enjoy this …
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This week’s guest is Matthew Kimberley, Matthew is the Head of Book Yourself Solid Worldwide. He's also the author of Get A F*cking Grip, creator of Delightful Emails and the School for Selling, and host of the Marketing For Coaches podcast. He lives in Malta with two boys, one wife, and one dog and pre-Covid traveled the world speaking on stages f…
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This week’s guest is Terra Bohlmann. Terra is a business strategist and breakthrough coach who helps fast-track women business owners with priceless Business Maps™. As the creator of "The Business Map Method™, she has crafted over 160 custom business models for clients who have gone on to build six and seven-figure businesses. We talked about… >> h…
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In this episode, we talked about how to attract clients that are willing and able to pay your prices. I share 4 tips that will help you attract well-matched clients We talked about… >> how to identify your best clients >> your website and funnel >> mapping calls and your clients' words >> create content they want and sprinkle with what tey need to …
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In this episode, we talked about how to get your first coaching clients. We delve into the 3 reasons why a lot of coaches find it so hard to get their business off the ground snd what they should do to succeed. We talked about… >> Overwhelm >> Clarity from taking action >> Being everywhere on social >> A simple marketing system that revolves around…
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This week’s guest is Bob Gentle. Bob has worked in the field of digital marketing for nearly twenty years, for most of that time running his own consultancy. Latterly he built and ran one of Scotland's largest dedicated digital agencies. Currently, alongside working with a handful of corporate clients, he focuses on helping digital entrepreneurs, m…
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In this episode, we talk about how to get more leads from your coaching website using blogging, social media, funnels and SEO. We talked about… >> Blogging to generate traffic >> How to harvest leads >> All the things your site needs >> Call-to-Actions Episode Links and Mentions: >> FREE GUIDE: 10 Steps to Generate More Leads from Your Website >> B…
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This week's guest is Helen Maffini. Helen is a Canadian/British international educational consultant. She is the author of two books and the Fly It Quiet travel and educational packs. She is also a successful online course creator and a seasoned summit organiser and host. She is the woman behind the Global Mindfulness Summit which reaches thousands…
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In this episode, we talk about the tweaks and changes you need to make to successfully pivot from your face-to-face service-based business to selling and servicing clients online. We talked about… >> Pricing your services (and packages) >> Common pitfalls to watch out for >> Pivoting from offline business to online business Episode Links and Mentio…
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This week's guest, Phil M Jones has written 8 best-selling books, produced two original programmes for Audible and delivered over 2,500 presentations in 57 countries across five continents. Phil entered the world of business at the tender age of 14. With nothing more than a bucket and sponge, he went from singlehandedly washing cars at weekends to …
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This week’s guest, Jeanet Bathoorn, is a bestselling author of 6 books, international speaker and trainer and a no-nonsense business coach. She is a certified NLP Master Coach and a Certified Sacred Money Archetype Coach. She started the Freedom Entrepreneur Movement a couple of years ago after having dealt with a total lack of freedom in her busin…
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In this episode, we talk about strategies, tools and platforms that promise new and known opportunities in 2021. We talk about what worked really well in 2020, what still works now and what new platforms and changes are coming up in 2021. We talked about... >> Google's Newest Significant Algorithm Changes scheduled for May 2021 >> Social Shopping >…
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