Best Jeff Sauer Podcasts (2025)

1
Why I Rejected Subscriptions and Built a Thriving Social Commerce Brand | Founder Gareth Everard 42:27

5h ago42:27

42:27

In this captivating episode of The eCommerce Podcast, host Matt Edmundson chats with Gareth Everard, the innovative force behind Rockwell Razors and co-founding CMO of eco-game changers like Lomi and Pela Case. With a fascinating story of turning environmental science into successful sustainable businesses, Gareth shares how his plastic-free safety…

1
Using AI Agents As Your Copilot 30:30

2d ago30:30

30:30

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Using AI Agents As Your Copilot. The discussion centers on utilizing AI agents as a business partnership. The hosts emphasize the changing definition of AI agents, from individual bots to AI-driven tools and behaviors. Using AI agents to access…

1
Turn Boring Product Listings into James Bond Adventures with AI | Matt Anderson 43:40

8d ago43:40

43:40

Discover how AI is levelling the playing field for e-commerce entrepreneurs. Matt Anderson from Dragonfly AI reveals practical strategies for using generative AI to outsmart bigger competitors and transform customer engagement. In this enlightening conversation between Matt Edmundson and Matt Anderson, we explore the fascinating intersection where …

1
The Art of Using AI For Feedback 29:41

10d ago29:41

29:41

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is The Art of Using AI For Feedback. The discussion centers on effectively utilizing AI in the feedback process. Jeff and Mercer stress the significance of being open to feedback to facilitate improvement, regardless of where it comes from. AI's c…

1
From $13K Crowdfunding to an 8-Figure eCom Business | Adam Callinan 51:43

15d ago51:43

51:43

From Bottle Insulation to Business Innovation: Adam Callinan's Journey I wonder how many of us have watched Shark Tank and dreamed about being in those entrepreneurs' shoes? Adam Callinan lived that reality, transforming a simple beer bottle insulator into a multi-million dollar brand. His journey reveals powerful lessons about lean startup techniq…

1
Visionary Leadership In AI-First Businesses 28:59

17d ago28:59

28:59

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Visionary Leadership In AI-First Businesses. The insights shared center on the role of visionary leadership in businesses that prioritize AI. Mercer and Jeff emphasize the importance of providing direction in a world where many seek clarity. Th…

1
Why Customers Don't Trust Your 5-Star Review (And How to Fix It) 39:00

22d ago39:00

39:00

Discover how multi-platform review strategies can dramatically boost your conversion rates while simplifying the review collection process. Learn actionable tips for online reputation management from DJ Sprague, co-author of "Reputation King" and expert in eCommerce review syndication. In this enlightening conversation, Matt Edmundson and DJ Spragu…

1
Can AI Build Your Brand? 30:44

24d ago30:44

30:44

Welcome back to the ProfitSchool by MeasureU podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Can AI Build Your Brand? Explore the central debate: Can AI build a brand, or is human input essential? Understand the argument that AI tools can assist in brand building, even if they can't fully automate it. Learn how to use AI to…

1
Subscription Models for eCommerce That Grow Your Customer Lifetime Value | Thomas Lalas 51:32

29d ago51:32

51:32

Retention Marketing Mastery: From Leaky Buckets to Loyal Fans In this eye-opening episode of The E-Commerce Podcast, host Matt Edmundson dives deep into retention marketing with Thomas Lalas, the self-proclaimed "subscription whisperer" who helps million-dollar e-commerce brands keep customers coming back for more. They explore why focusing solely …

1
AI Tactics You Can Implement Today 29:48

1M ago29:48

29:48

Welcome back to the ProfitSchool by MeasureU podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is AI Tactics You Can Implement Today. Discover practical ways to prompt AI for better results, including having AI refine your initial prompts. Learn how to get AI to understand the intent behind your requests, leading to more valuabl…

1
How to Build a Customer Experience That Actually Converts in eCommerce 40:07

1M ago40:07

40:07

Beyond the Silver Bullet: Navigating Multi-Channel eCommerce Marketing In this enlightening episode, Matt Edmundson speaks with Tony Conte, a digital pioneer who's been shaping eCommerce and brand marketing since the mid-90s. They explore why there's no "silver bullet" in marketing and how creating a consistent customer experience across multiple c…

1
Game OVER. Game ON! 30:53

1M ago30:53

30:53

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Game OVER. Game ON! The old ways are over. It's time to embrace the new reality of AI and how it's changing the game. AI isn't just a tool, it's your new teammate. Learn how to effectively collaborate with AI to achieve remarkable results. Stop…

1
How to Simplify eCommerce Data Without Drowning in Numbers | Jeff Sauer 45:11

1M ago45:11

45:11

From Data Overwhelm to Actionable Insights: Mastering eCommerce Analytics with Jeff Sauer In this illuminating episode of the eCommerce Podcast, host Matt Edmundson chats with Jeff Sauer, the self-described "data whisperer" and founder of Measure Marketing Group. They explore how eCommerce business owners can transform intimidating data analytics i…

1
Should You Become An AI-First Business? 31:36

1M ago31:36

31:36

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Should You Become An AI-First Business? Discover why becoming an AI-first business is crucial in today's rapidly evolving landscape. Learn how AI can significantly enhance productivity and efficiency across various business functions. Understan…

1
The Hidden Profit Killer in Your Subscription Business (And How to Fix It) | Paul Chambers 45:05

2M ago45:05

45:05

In this episode of The eCommerce Podcast, Matt Edmundson sits down with Paul Chambers, co-founder of SubSummit, to explore the counterintuitive strategies driving successful subscription businesses. Discover why making cancellation easier actually increases customer lifetime value and learn about the membership models creating lasting loyalty beyon…

1
Handling Tension On Your Team 30:03

2M ago30:03

30:03

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Handling Tension On Your Team. Identifying Tension: Mercer and Jeff discuss various signs of tension within a team, such as missed deadlines, unmet expectations, and individuals feeling nervous about their roles. The Importance of Setting Clear…

1
The Mistakes Killing Small Brands on Amazon in 2025 and How to Avoid Them | Will Haire 42:04

2M ago42:04

42:04

In this episode, Matt Edmundson speaks with Will Haire from BellaVix about the harsh realities facing Amazon sellers in 2025. Will shares insider strategies for marketplace success, reveals the crucial revenue threshold that changes everything, and explains why Amazon has become a "pay to play platform" where margins matter more than ever. Episode …

1
Executive Assistants - Do You Still Need One? 30:26

2M ago30:26

30:26

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Executive Assistants - Do You Still Need One? Executive Assistants (EAs) vs. Systems: The hosts revisit their differing opinions on the necessity of EAs in today's business world, considering the rise of AI and automation. The Changing Role of …

1
How Micro-Influencers Can 10x Your eCommerce Growth 41:25

2M ago41:25

41:25

Show Notes: How Micro-Influencers Can 10x Your eCommerce Growth with Jay Neyer In this episode of The eCommerce Podcast, Matt Edmundson talks with Jay Neyer from Lantern Soul about leveraging micro-influencers to dramatically improve advertising performance and scale eCommerce businesses from six to eight figures. Episode Highlights The Four Levers…

1
Social Media Strategies for 2025 31:37

2M ago31:37

31:37

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Social Media Strategies for 2025. Discover why a results-oriented approach is key to social media success. Learn to define your desired social media outcomes and identify your current results. Understand the importance of using existing content…

1
The Tariff Survival Guide for eCommerce Businesses 40:36

2M ago40:36

40:36

Panicking about tariffs on Chinese imports? Think twice before abandoning your suppliers. In this eye-opening conversation with sourcing expert Omer Sasson, Matt Edmundson cuts through the noise surrounding the recent tariff announcements that have sent many eCommerce businesses into crisis mode. Drawing on a decade of experience across Asian marke…

1
How Smart is AI, Really? 30:54

2M ago30:54

30:54

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is How Smart is AI, Really? Discover why focusing on AI's "smartness" might be the wrong approach. Learn why "usefulness" might be a better metric for evaluating AI's capabilities. Understand the importance of user interaction in maximizing AI's p…

1
How China's E-Commerce Rescued What Amazon Abandoned 40:36

3M ago40:36

40:36

What if everything we know about e-commerce is wrong? Digital strategy maverick Björn Ognibeni reveals how Chinese platforms built what Western e-commerce abandoned - the social heart of shopping. While Amazon optimized for convenience, Chinese platforms like Taobao created experiences where friends shop together virtually and browsing becomes ente…

1
How to Increase Prices Gracefully 31:43

3M ago31:43

31:43

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is How to Increase Prices Gracefully. Learn how to increase prices gracefully without losing customers. Understand the importance of clear communication and transparency when raising prices. Explore the impact of price increases on different buyer…

1
Why Your Product Images Could Be Killing Your Sales with Siddharth Sinha 45:37

3M ago45:37

45:37

Is your product photography secretly sabotaging your eCommerce success? In this eye-opening episode, Dresma Inc. CEO Siddharth Sinha reveals why image quality might be the hidden factor killing your conversions. Discover why customers rarely read product descriptions anymore, how AI is revolutionising product photography, and why that white backgro…

1
The Power of Buying Modalities 31:12

3M ago31:12

31:12

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is The Power of Buying Modalities. Discover the definition and significance of buying modalities in the sales process. Learn about the four key buying modalities: competitive, spontaneous, methodical, and humanistic. Understand how each modality i…

1
The Brutal Money Lessons 90% of eCommerce Founders Learn Too Late 37:43

3M ago37:43

37:43

Ever wonder why some e-commerce businesses thrive while others barely survive? In this eye-opening episode of the E-Commerce Podcast, host Matt Edmundson and fractional CFO Jodi Mercer unpack the financial secrets that separate successful e-commerce ventures from the rest. With over 25 years of financial leadership experience, Jodi shares crucial i…

1
MeasureU - The Origin Story 31:28

3M ago31:28

31:28

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is MeasureU - The Origin Story. Jeff and Mercer share how they transformed two successful brands, MeasurementMarketing.io and DataDrivenU, into a unified platform called MeasureU. The merger initially started with cross-selling products between br…

1
Focus on Revenue Optimisation Not Conversion Rate with Matthew Stafford 41:02

3M ago41:02

41:02

In this episode of The Ecommerce Podcast, host Matt Edmundson interviews Matt Stafford, CEO of Build Grow Scale, about revenue optimisation strategies for e-commerce websites. Stafford shares valuable insights on improving conversion rates, including optimising checkout processes, using effective button colours and text, and leveraging customer fee…

1
Ajit Christopher: Why Faith Thrives Under Pressure—And Wilts in Comfort 1:23:03

3M ago1:23:03

1:23:03

Ajit Christopher, a pastor and leader in missions, brings a rich perspective on the differences between Christianity in India and the United States. In this episode, Ajit shares how faith is lived out in a collectivist culture, where church family is not just a metaphor but a necessity. He explores the deep legacy of missionaries in India, the chal…

1
Mergers and Partnerships - Our Perspective After 12 Months 30:59

3M ago30:59

30:59

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Mergers and Partnerships - Our Perspective After 12 Months. After 12 months of partnership, Jeff and Mercer share honest insights about their business merger, including the importance of pre-partnership relationships and testing compatibility t…

1
Personalised Email Marketing in the Era of AI with Dan Nikas 46:39

4M ago46:39

46:39

In this episode of the Ecommerce Podcast, host Matt Edmundson interviews Dan Nikas, a former homicide detective turned marketing expert, about effective email marketing strategies. Dan shares insights on personalizing email campaigns, leveraging Google's conversion window metric, and creating consistent messaging across platforms. Learn how to opti…

1
Extending the Sales Window 30:06

4M ago30:06

30:06

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is Extending the Sales Window. Extending the sales window involves creating multiple opportunities to connect with qualified prospects rather than limiting yourself to a single interaction or offer. Jeff and Mercer discuss how early communication …

1
Use Growth-Driven Design to Build the Website Your Customers Actually with Tanner Holt 46:33

4M ago46:33

46:33

In this episode of the Ecommerce Podcast, host Matt Edmundson chats with Tanner Holt from Mach 7 Marketing about growth-driven design and its impact on online businesses. Tanner shares insights on microtesting, minimum viable concepts, and the importance of understanding buyer psychology in e-commerce. The conversation also touches on the role of A…

1
How to Qualify a Sales Prospect 30:31

4M ago30:31

30:31

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is how to Qualify a Sales Prospect. Sales qualification protects both your time and the prospect's time by ensuring you're working with clients who are truly ready and able to benefit from your services. Early-stage businesses may need fewer quali…

1
Data Driven Ecommerce with Friedrich Schwandt 43:38

4M ago43:38

43:38

In this episode of the Ecommerce Podcast, host Matt Edmundson interviews Friedrich Schwandt, founder of ECDB, about leveraging ecommerce data for business success. They discuss the importance of data analysis in ecommerce, surprising market trends, and strategies for building profitable online businesses. Friedrich shares insights on international …

1
Dr. Ron Sauer & Sweet Sue: The Joy of Pouring Out for Others 1:12:08

4M ago1:12:08

1:12:08

Dr. Ron Sauer was a professor at Moody Bible Institute for over three decades, bringing his unique perspective as a former Marine, scholar, and a mentor to many generations alongside his wife, Sweet Sue. In this episode, Dr. Sauer reflects on his journey from military service in Vietnam to studying under renowned scholars like F.F. Bruce at the Uni…

1
Building DOP Systems 29:59

4M ago29:59

29:59

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is Building DOP Systems. DOP Framework: Jeff and Mercer explain their system framework - Define (strategy), Organize (tactics), and People (management) - as essential components for effective business systems. System Evolution: They share how syste…

1
From Beading Station to TOMM Jewellery with Lucy Toone 50:39

4M ago50:39

50:39

Join host Matt Edmundson in this engaging episode of the E Commerce Podcast as he sits down with Lucy Toone, the innovative founder of Tomm Jewellery. Discover Lucy's inspiring journey from crafting bracelets at a young age to establishing a unique jewellery brand that champions individuality and personal expression. Lucy shares her insights on cre…

1
Goals for 2025 30:40

4M ago30:40

30:40

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is Goals for 2025. Top of Funnel Focus: Mercer and Jeff outline plans to strengthen their marketing presence through YouTube channels, aiming for 20,000 subscribers for MeasureU and 5,000 for ProfitSchool. Product-Led Marketing: They emphasize crea…

1
Mastering the Art of Subscription Commerce with Matthew Holman 47:59

4M ago47:59

47:59

Join host Matt Edmundson in this episode of the E Commerce Podcast as he delves into the world of subscription commerce with expert Matthew Holman, founder of Subscription Doc. Discover how D2C brands can master the subscription model to boost retention and acquisition. Matthew shares his journey into the subscription space, insights on innovating …

1
End of Year Recap 30:49

5M ago30:49

30:49

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is End of Year Recap. The Original Plan: Jeff and Mercer share their initial 2024 merger strategy: Q1 for internal combination, Q2 for public announcement, Q3 for ProfitSchool focus, and Q4 for expansion. Revenue Reality: Starting with an ambitious…

1
Handling Conflict - I to We 32:19

5M ago32:19

32:19

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is Handling Conflict - I to We. From I to We: Jeff and Mercer share how they transformed personal perspectives ("I") into collaborative solutions ("We"), using their experience of merging separate brands into one unified company. Understanding Diff…

1
Ecommerce In Uncertain Times with Raul Galera 45:10

5M ago45:10

45:10

In this episode of The Ecommerce Podcast, host Matt Edmundson welcomes back Raul Galera from Referral Candy to discuss the latest trends in Ecommerce. Raul shares insights from their Ecommerce Agency Confidence Index (EACI), a monthly report gathering data from around 100 agencies worldwide. They explore how global events like the US elections migh…

1
How to Price Your Products 30:39

5M ago30:39

30:39

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is How to Price Your Products. Supply and Demand: Mercer and Jeff explain how pricing isn't just about charging more - it's about understanding market dynamics and finding the right balance between supply, demand, and profitability. The Profit Form…

1
Scaling Success in Ecommerce with Steven Pemberton 51:17

5M ago51:17

51:17

In this episode of the eCommerce Podcast, host Matt Edmundson sits down with Steven Pemberton from Elevatum. They discuss Steven's inspiring journey of building and scaling successful eCommerce brands, including key strategies for increasing average order value, engaging customers beyond the initial purchase, and the importance of truly understandi…

1
Keeping Great Team Members 30:29

5M ago30:29

30:29

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is Keeping Great Team Members. Beyond Happiness vs. Engagement: Jeff and Mercer discuss how managers shouldn't focus on making employees "happy" (which they can't control) but rather on creating an engaging environment where team members can thrive…

1
Dr. Rosalie de Rosset: Beauty, Dignity, and the Lost Art of Christian Storytelling 51:32

5M ago51:32

51:32

Dr. Rosalie de Rosset has been a professor at Moody Bible Institute for 56 years, bringing her unique perspective on literature, faith, and human dignity to generations of students. In this episode, Dr. de Rosset reflects on growing up as a missionary kid in Peru, where her mother's love for classic literature shaped her early understanding of how …

1
AI SEO for your Ecommerce Business with Farzad Rashidi 48:10

5M ago48:10

48:10

Join host Matt Edmundson on the Ecommerce Podcast as he explores AI search strategies with Farzad Rashidi from Respona. Discover how to leverage AI like ChatGPT to boost your product recommendations and enhance your ecommerce presence. Don't miss insights on optimising your brand's visibility in the evolving digital landscape. --- Timestamps: 0:00 …

1
Information vs. Transformation 31:18

5M ago31:18

31:18

Welcome back to the ProfitSchool podcast Business Unfiltered with Mercer and Jeff Sauer today's topic is Information vs. Transformation. Beyond Just Information: Mercer and Jeff explore how information alone has little inherent value - like a battery without a device to power it. True value comes from the transformation that information enables whe…

Podcasts Worth a Listen

Jeff Sauer Podcasts

Podcasts Worth a Listen