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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Strategic Actions for a Profitable Q1: eCommerce Insights for 2025
In this episode of 2X eCommerce, we delve into six key actions to take in Q1 to set the foundation for a successful 2025. The episode covers strategies for brand building, optimizing gross margins, improving cash flow, rethinking pricing strategies, building a strong team, and expanding into new channels like TikTok Shop. Also introduced is the Scale-Up Blueprint 2025 coaching program, exclusive to 12 eCommerce operators. Tune in for actionable steps to increase profitability and growth in the New Year.
- (00:00) - Introduction and Episode Delay
- (00:41) - Planning for 2025
- (01:11) - Key Actions for Q1
- (02:14) - Top of Funnel Reinvestment
- (06:21) - Optimizing Gross Margins
- (08:14) - Cashflow Management
- (09:53) - Rethinking Pricing Strategy
- (10:51) - Building the Right Team
- (12:16) - Expanding into New Channels
- (13:04) - Conclusion and Coaching Program
Creators & Guests
- Kunle Campbell - Host
541 episodes
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