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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of The Agile Localization Podcast, host Stefan Huyghe is joined by Kim Tran, Director of Digital Experience at Riskified, to share insights about the massive multilingual website project that took her team from zero localized content to 396 pages in under two years.
Talk to an expert: https://crowdin.com/demo-request
Talk to an expert: https://crowdin.com/demo-request
Try Crowdin: https://l.crowdin.com/bqh2qNj
What You’ll Learn
- How to select a localization vendor based on key criteria
- How to secure executive buy-in through data-driven presentations and demonstrable ROI metrics
- Why Japanese markets require special attention in localization strategy and direct human translation
- The proven process for managing technical challenges in multilingual website deployment
- How to balance AI translation with human review for optimal content quality
- The essential steps for scaling localization efforts across multiple languages while maintaining quality
- Why proper technical integration and setup are crucial before starting translation work
Kim Tran is the Director of Digital Experience at Riskified, bringing over 15 years of expertise in web management and development across SaaS and insurance companies. As the project lead for Riskified's multilingual website initiative, she successfully orchestrated a complex localization effort involving multiple departments, external vendors, and regional teams. Her strategic approach to implementing Crowdin as their translation management system, while managing a strict budget and timeline, has resulted in significant growth in international markets, particularly in Japan.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and YouTube Podcasts, instructions on how to do this are here.
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