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Ep 106: AI Search: Goodbye Links, Hello Answers

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Manage episode 486935881 series 3638879
Content provided by Joanne Sweeney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanne Sweeney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Send us a text

Google just changed the rules of the internet.

In this episode, I dive into AI Mode, Google’s bold new approach to search. Instead of a list of links, you now get full, AI-generated answers—structured, summarised, and ready to use. It’s fast. It’s conversational. And it’s powered by Gemini 2.5, Google’s most advanced AI yet.

What does this mean for content creators, marketers, and anyone who relies on SEO? I break it down in six sharp minutes:

  • How AI Overviews replace traditional snippets
  • Why zero-click traffic is the new norm
  • What happens to your content if it’s not included in the AI response
  • And how to adapt before it’s too late

Need More Support?

If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

https://publicsectormarketingpros.com

  continue reading

109 episodes

Artwork
iconShare
 
Manage episode 486935881 series 3638879
Content provided by Joanne Sweeney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joanne Sweeney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Send us a text

Google just changed the rules of the internet.

In this episode, I dive into AI Mode, Google’s bold new approach to search. Instead of a list of links, you now get full, AI-generated answers—structured, summarised, and ready to use. It’s fast. It’s conversational. And it’s powered by Gemini 2.5, Google’s most advanced AI yet.

What does this mean for content creators, marketers, and anyone who relies on SEO? I break it down in six sharp minutes:

  • How AI Overviews replace traditional snippets
  • Why zero-click traffic is the new norm
  • What happens to your content if it’s not included in the AI response
  • And how to adapt before it’s too late

Need More Support?

If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.

https://publicsectormarketingpros.com

  continue reading

109 episodes

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