Manage episode 492708369 series 3638879
If you're a marketer trying to wrap your head around AI, you're not alone. At every workshop I run, with public sector teams, radio professionals, leaders, or freelance marketers, mostly the same questions come up.
What tools should I use? Will AI take my job? How do I keep my voice? In this solo long-listen episode of AI SIX, I’m answering the most common questions clients ask me about AI in my workshops and when writing AI-powered digital marketing strategies.
I truly believe there’s a mindset shift required before we dive into practicing and applying AI across our businesses and organisations. Thinking critically about where the value is and also discovering how we can test, implement, and scale. This is transformation in practice, and with change comes questions, push-back, fear, and hesitation.
So let me help demystify AI in this episode.
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If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.
137 episodes