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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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As 2025 draws to a close, I’ve been refreshing my entire AI knowledge bank and in the process, I’ve created something brand new: The AI Impact Framework.
In this episode, I’m giving you the very first look.
Instead of focusing on the latest tool or trend, I’m sharing the simple three-part model that will shape all my work in 2026: Know AI, Use AI, Govern AI. It’s a clear pathway to help you locate where you are on your AI journey and identify the next step that will truly move the needle, whether you’re AI-curious, actively embedding AI into your workflows, or responsible for organisation-wide strategy and governance.
Need More Support?
If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners.
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