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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode, Justin King sits down with Caroline Ernst, VP of eCommerce Solutions at AD, to discuss why product content is more than just an e-commerce necessity—it's the foundation of business success.
- Why clean, standardized product data is essential for distributors
- How AI is transforming product content management
- The evolution of digital strategies in distribution
- The role of manufacturers in ensuring accurate product data
- How AD helps independent distributors scale with better content
Caroline shares insights on how distributors can turn messy data into a competitive advantage and why investing in product content drives efficiency, sales, and long-term growth. Plus, we touch on the future of AI, data automation, and digital transformation in B2B.
Show Links
How to Connect with Caroline Ernst
Introducing B2B eCommerce World. A conference focused on networking, education and training.
Melbourne, Australia August 19-20
Scottsdale, Arizona November 3 - 4
14 episodes
