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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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As businesses move through Q4 and look ahead to 2026, many teams are asking the same question. Should we slow down or should we be gearing up for the year ahead? In this episode of B2B Inspired, Dale Kenny and Freyja Slavin unpack one of the most important topics in B2B marketing right now. How to use the December and January period to create strategic clarity, build momentum and set your marketing function up for a stronger financial year.
Dale and Freyja explore the misconceptions around the New Zealand summer slowdown, why customer insight matters more than ever during this period, and how teams can remove friction and add value when clients are feeling stretched. They discuss the role of AI inside marketing teams, the mindset shifts required for better planning, and what opportunities they believe will shape 2026. This is a candid, practical conversation designed to help marketers think ahead with confidence and operate with intention
For more B2B insights, ideas and opportunities, head to www.blueoceanagency.co.nz
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Website: https://www.blueoceanagency.co.nz/podcast/
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Let’s roll up our sleeves and take on tomorrow together.
Chapters
1. Setting The Q4 Planning Agenda (00:00:00)
2. The New Zealand Holiday Mindset (00:02:45)
3. Start Planning Before The Financial Year (00:06:55)
4. Strategy First, Then Tactics (00:11:30)
5. Constraints And End‑Of‑Year Pressure (00:16:40)
6. Debunking The December–January Myth (00:21:00)
7. Remove Friction For Customers (00:26:05)
8. Cash Flow, Terms, And Momentum (00:31:10)
9. Team Set‑Up And Design Thinking (00:36:40)
45 episodes
