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Learn To Level With Consumers with Leo Sanchez
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In this episode of Behind the Doors, Leo Sanchez shares valuable insights on how real estate agents can better connect with consumers by being adaptable and transparent. Leo emphasizes the importance of getting comfortable with being uncomfortable, especially when plans fall through. He explains how the listing process has evolved significantly, requiring agents to adjust their strategies. Keeping the consumer’s best interest at heart and being transparent are key to building trust. Additionally, Leo discusses the value of providing all available options to consumers, reinforcing that agents are there to guide and help them make the best decisions.
Leo Sanchez is the Chief Operating Officer at Easy Street Offers, based in Scottsdale, AZ. With over 20 years in real estate, Leo has led at top firms like Zillow, Fidelity, Mynd, and Starwood/Waypoint (now INVH). His expertise in Single-Family Rentals (SFR) and Proptech platforms makes him a key player in the Easy Street Offers team.
Leo is focused on operational excellence and aligning the company’s strategies to offer clients unique access to non-MLS properties. He holds a Bachelor's and Master's in Real Estate Development from ASU, an MBA from Keller Graduate School, and leadership credentials from Stanford.
Committed to his community, Leo volunteers with nonprofits and serves on the Real Estate Advisory Board at ASU. He also founded a scholarship to empower women in real estate. Known for his innovative strategies and commitment to investor returns, Leo builds diverse, high-performing teams while staying ahead of market trends and fostering an inclusive workplace.
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