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This week's episode is a bit shorter because I'm preparing for a live training later this week on How to Write and Market a Bestselling Book (register below).

My thoughts for this week: Just because the work is quiet doesn't mean it's not important. This really just boils down to a fight we all face: foundational vs. frantic.

Just like the autumn season here in the Northeast U.S. has a purpose, it's vital to define the purpose of the season you're in. You define it. Take agency over it.

My definition for Q4: depth of execution, not volume of activity. You might be in a different season. Good. All I'm saying is: define it.

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