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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of Breaking Biz Dev, John and Mark take the Rainmaker model out to the alley for a well-deserved beatdown, highlight three (really) bad reasons to hire a rainmaker. In this episode, you’ll hear:
- What is a ‘Rainmaker’ anyway?
- Various ways firms organize their sales functions
- How buyers evaluate professional services firms
- Really bad reason #1 - you don’t know how to sell
- Really bad reason #2 - you need a deal closer
- Really bad reason #3 - you want to grow faster
Read Mark’s full blog post: https://www.wainwrightinsight.com/3-really-bad-reasons-to-hire-a-rainmaker/
Show notes:
- Inside the Buyer’s Brain Executive Summary: https://hingemarketing.com/library/article/inside-the-buyers-brain-fourth-edition-executive-summary
- SMPS + Stambaugh Ness Report: AEC BD 2024 Report: https://www.stambaughness.com/publication/aec-bd-building-business-development-success-report/
Share your feedback in our listener survey: https://www.surveymonkey.com/r/8V9T6Z7
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