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Hello, hello, hello, my salon friend 👋

Think your biggest problem is getting new clients? Think again. If your marketing strategy is “post more on socials,” you’re probably missing the real leak in your salon: retention.

In this week’s episode, I’m lifting the lid on why growth without loyalty is a waste of your precious time and energy. I’ll walk you through the sneaky signs of a retention problem, the two reasons clients usually drift away, and how to build a client experience that keeps them coming back for more.

We’re talking:

  • Why high new client numbers might actually mean trouble
  • The rebooking mindset your team needs now
  • What inconsistent service is doing to your trust levels
  • How to use retention data (even if your software sucks at it)
  • When salon memberships might be your best next move

If your salon’s leaking clients and you’re tired of the hustle, let’s fix that!

Phil 💖

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220 episodes