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What brands can learn about sports' success in attracting Latino audiences

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Manage episode 446182515 series 3322416
Content provided by moiraproductions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by moiraproductions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Latinos love our fútbol (soccer) and baseball - but how about other sports? Well, they've been doing a great job at attracting new hispanic audiences through different marketing strategies and have seen their bottomlines grow exponentially. With us in this episode is Laura Estefeen, an athlete turned sports marketer specialized in communicating with latinos who will give us some insight into how they've been successful at attracting latino audiences and how and why more brands need to start doing the same right away.

  continue reading

88 episodes

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iconShare
 
Manage episode 446182515 series 3322416
Content provided by moiraproductions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by moiraproductions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Latinos love our fútbol (soccer) and baseball - but how about other sports? Well, they've been doing a great job at attracting new hispanic audiences through different marketing strategies and have seen their bottomlines grow exponentially. With us in this episode is Laura Estefeen, an athlete turned sports marketer specialized in communicating with latinos who will give us some insight into how they've been successful at attracting latino audiences and how and why more brands need to start doing the same right away.

  continue reading

88 episodes

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