The Marketing Strategy That Leaves Room for Rest and Revenue
Manage episode 477162774 series 3575812
What if the most profitable part of your marketing wasn’t another platform, funnel, or content sprint? Your marketing strategy should be built around your business and your capacity—one that leaves room for rest, creativity, and margin.
Because going non-stop is a sign your strategy needs reworking.
I’m sharing the exact rhythm I use (and recommend to my multi-6 and 7-figure clients) that keeps them visible, trusted, and fully booked—without posting every day or feeling glued to their phone.
If your marketing feels scattered and exhausting, this episode is for you—especially if you're a thought leader who wants to focus on deep work, client delivery, or your next big idea.
[0:00–1:30] Why Rest Is the Most Profitable Part of Marketing
[1:30–3:00] How Burnout Signals a Flawed Marketing Strategy
[3:00–4:30] Why Rhythm Outperforms Hustle for Visibility
[4:30–6:00] The Power of Values-First Marketing
[6:00–7:30] How Rest Sparks Creative and Authentic Messaging
[7:30–9:00] The Trap of Constant Visibility and Online Pressure
[9:00–10:30] Signs You Need a Marketing Rhythm (and Why It Matters)
[10:30–12:00] Strategic Visibility
[12:00–13:30] A Simple Framework to Build Your Own Marketing Rhythm
➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/marketing-strategy-rest-and-revenue
Have a question about digital marketing, messaging, or copywriting? Get YOUR questions answered on the show! Submit here → https://forms.gle/9rPT7dtAKQCErzUg6
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WORK WITH MEGAN:
- Schedule a call with me to chat about your business and the goals you have for the future. I can share specifically about how we can work together so you can book out your services.
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50 episodes