))
CRO Audit: Boost Your Ecommerce Website Conversion Rate
Manage episode 465490984 series 3644856
Content provided by Femi Olajiga. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Femi Olajiga or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
CRO Audit: Boost Your Ecommerce Website Conversion Rate
In this episode, Femi Olajiga discusses the importance of conducting a conversion rate optimization (CRO) audit for e-commerce stores, particularly those using Shopify.
He emphasises the need for a holistic approach that includes understanding customer behaviour, data integrity, user experience, and collaboration between different teams such as CRO and Google Ads.
The conversation outlines a structured 90-day CRO audit process, detailing the steps involved in analysing data, implementing changes, and optimizing conversion rates effectively.
31 episodes
Share
