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Being over 40 can make getting healthy and fit much harder. The 40+ Fitness Podcast is designed to address various health, fitness, and nutrition topics with you in mind. Your hosts, Allan Misner & Rachel Everett want to encourage, educate and entertain you as you travel on your health and fitness journey. Lose weight over 40. Get fit over 40.
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- New research from the Karolinska Institutet in Sweden shows that your brain interprets certain aromas as taste, activating the same regions as sugar
- Retronasal smell — odor molecules rising from your mouth during eating — creates flavor, while orthonasal smell (sniffing) detects outside odors
- Functional MRI scans revealed that the insula, the brain’s taste cortex, responds to sweet-associated aromas like vanilla or strawberry as if sugar were present
- Everyday experiences, such as food tasting bland during a cold, highlight the difference between taste vs. flavor and the role of retronasal airflow
- Sweet-linked aromas can help reduce added sugar in foods by enhancing perceived sweetness, though they do not change calorie or glucose content
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