Episode 282 - The eCommerce Valuation Landscape: Insights on Maximizing Your Brand's Value

eCommerce Evolution

Content provided by Brett Curry. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett Curry or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

11M ago 38:00

MP3•Episode home

In this episode of the E-commerce Evolution Podcast, Brett Curry sits down with Emmett Kilduff, co-founder and CEO of the Fortia Group, to discuss the current M&A climate for e-commerce brands and how to prepare your business for a successful exit. Emmett shares his insights from 25 years of experience in the M&A space, offering valuable advice for entrepreneurs looking to maximize their brand's value.

Key topics and lessons discussed:

- The current M&A climate for e-commerce brands and the impact of the COVID-19 pandemic on valuations

- Understanding the three main types of buyers (strategics, private equity, and aggregators) and tailoring your exit strategy accordingly

- The importance of focusing on bottom-line EBITDA margins and subscription-based revenue to increase your brand's attractiveness to potential buyers

- Common red flags and discount factors that can negatively impact your brand's valuation, such as poor manufacturing facility scores and supply chain issues

- The value of seeking mentorship and advice from experienced professionals who have successfully navigated the M&A process in your industry

Tune in to learn how you can prepare your e-commerce brand for a successful exit and maximize its value in the current M&A market.

310 episodes

#Business News #Contentmarketing #Conversionoptimization #ECommerce #Onlinemarketing #Onlinetrafficgeneration #Paidsearch #Brett Curry #News #E-Commerce #Tech #Industries #Entrepreneur #Business #PPC #SEO