Go offline with the Player FM app!
How Asan Cup’s Social Sustainability Purpose Boosted eCommerce Sales with Ira Guha
Manage episode 484852513 series 79607
Ira Guha is the founder at Asan Cup who are on a mission to eradicate period poverty and tampon waste with their innovative reusable menstrual cup. Designed and patented whilst Ira was a graduate student at Harvard, the business launched in 2021 and now serve around 10,000 customers a month via their Shopify site, Amazon and Wholesale.
Hit PLAY to hear:
- 🩸 How one accidental discovery led to a booming eCommerce biz!
- ♻️ Ditch the guilt! Learn how sustainability can actually boost sales.
- 💰 Product expansion secrets: What to sell when you only sell ONE thing...
- 📣 The real deal on purpose-driven marketing (it's NOT what you think).
- 🌍 From India to the UK: Mastering eCommerce in totally different markets.
- 🚀 The future of fem-tech is here! Get a sneak peek at Ira's vision.
Key timestamps to dive straight in:
[06:28] UK-India eCommerce and Wholesale Business
[09:22] "Sustainability & Period Poverty Solutions"
[13:19] Cycle & Carbon Footprint App
[14:45] "Balancing Purpose and Product in Marketing"
[19:19] Listen to Ira’s Top Tips!
Full episode notes here: https://ecmp.info/544
Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits
Get all the links and resources we mention & join our email list at https://ecmp.info
Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://ecmp.info/sponsor
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
579 episodes
Manage episode 484852513 series 79607
Ira Guha is the founder at Asan Cup who are on a mission to eradicate period poverty and tampon waste with their innovative reusable menstrual cup. Designed and patented whilst Ira was a graduate student at Harvard, the business launched in 2021 and now serve around 10,000 customers a month via their Shopify site, Amazon and Wholesale.
Hit PLAY to hear:
- 🩸 How one accidental discovery led to a booming eCommerce biz!
- ♻️ Ditch the guilt! Learn how sustainability can actually boost sales.
- 💰 Product expansion secrets: What to sell when you only sell ONE thing...
- 📣 The real deal on purpose-driven marketing (it's NOT what you think).
- 🌍 From India to the UK: Mastering eCommerce in totally different markets.
- 🚀 The future of fem-tech is here! Get a sneak peek at Ira's vision.
Key timestamps to dive straight in:
[06:28] UK-India eCommerce and Wholesale Business
[09:22] "Sustainability & Period Poverty Solutions"
[13:19] Cycle & Carbon Footprint App
[14:45] "Balancing Purpose and Product in Marketing"
[19:19] Listen to Ira’s Top Tips!
Full episode notes here: https://ecmp.info/544
Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits
Get all the links and resources we mention & join our email list at https://ecmp.info
Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://ecmp.info/sponsor
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
579 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.