48 # Using Intuition to Make Better Business Decisions with Nick Musica
Empowering Healthy Business: The Podcast for Small Business Owners
Manage episode 515138887 series 3479072
Most business owners rely on data—but great leaders know intuition matters just as much.
In this episode of the Empowering Healthy Business Podcast, Calvin Wilder sits down with Nick Musica, founder of Optics In, to talk about how intuition helps business owners make smarter, more confident decisions.
Nick shares how he shifted from a data-driven marketing career to an intuitive leadership approach—balancing analytics with awareness to unlock clarity, creativity, and growth.
What You’ll Learn:
- Why intuition complements financial data in decision-making
- How to build intuitive awareness through meditation and practice
- How to coach with clarity using presence-based techniques
- How intuition can turn fear into opportunity
- The balance between logic, data, and emotion in business decisions
Whether you’re a business owner or a team leader, this episode will help you make decisions that feel right—and work in the long run.
Listen now and subscribe for more practical insights on building a healthy, thriving business.
Sponsored by SmartBooks. To schedule a free consultation, visit smartbooks.com.
Thanks for listening!
Host Cal Wilder can be reached at:
[email protected]
https://www.linkedin.com/in/calvinwilder/
Chapters
1. Why Intuition Belongs With Data (00:00:00)
2. Nick’s Path: SEO To Intuition (00:02:05)
3. Inside The Harrison Assessment (00:04:00)
4. Awareness, Risk, And Change (00:07:30)
5. Building New Habits: Meditation (00:11:24)
6. Clarity Beyond The Keyboard (00:14:19)
7. Choosing A Business By Feel (00:17:49)
8. Using Intuition In Sales And SOWs (00:19:39)
9. Beyond Active Listening: Somatics (00:22:44)
10. Data’s Average Vs. Your Specific Case (00:25:49)
11. Firing, Coaching, Or Process Fix (00:28:59)
12. Developing Intuition Like A Skill (00:32:49)
13. Coaching Over Quick Fix Culture (00:36:39)
14. Self-Observation And Real Change (00:39:39)
15. Life Outside Work: San Diego Reset (00:41:54)
16. Access For Coaching And Services (00:43:19)
17. Balance: Feelings, Data, And Joy (00:46:59)
18. Contact Info And Closing (00:49:09)
48 episodes