Russ Hawkins of Agilence on Using Data to Improve Guest Experience
Manage episode 488461444 series 2930439
Russ Hawkins, CEO of Agilence, joins Zack Oates to break down how restaurant operators can use data to improve guest experience, boost loyalty, and align teams. With a background spanning telecom, retail, and hospitality, Russ shares practical strategies for avoiding waste, tracking behavior, and turning missed expectations into long-term relationships.
Zack and Russ discuss:
- Why personalization is the new loyalty
- How to align the boardroom with the back-of-house
- Using data to improve staff training and performance
- What operators can learn from both QSR and fine dining
- Why small moments—like remembering a name—still matter
Thanks, Russ!
Links:
https://www.linkedin.com/in/russhawkins/
https://www.linkedin.com/company/agilence-inc/
https://www.instagram.com/agilence_inc/
https://www.agilenceinc.com/
Chapters
1. Introducing Russ Hawkins and Agilence (00:00:00)
2. Data Analytics in Restaurant Operations (00:02:15)
3. What Guests Truly Want (00:03:35)
4. Tactics to Improve Guest Experience (00:06:20)
5. Who Deserves an Ovation (00:10:20)
6. Closing and Contact Information (00:13:15)
381 episodes