In this episode of the "Good Business" podcast, host Clay Vaughan is joined by Tom Cox and Ellen Lewis from Environmental Design Inc. (EDI), pioneers in the landscape construction industry. Together, they explore the transformative journey of EDI, from its humble beginnings to becoming a leader in moving large trees and creating stunning landscapes.
Tom shares his entrepreneurial journey, reflecting on the challenges he faced and the innovative solutions that propelled EDI to success. He discusses their groundbreaking techniques, including the patented Arbor Lift method, which revolutionizes tree transplanting by combining horticulture and engineering.
Ellen, who oversees social media and marketing, highlights the importance of storytelling in their business and how effective marketing has played a crucial role in their growth. They delve into the viral success of their projects, including the iconic 9/11 Memorial and luxury landscapes across the globe, emphasizing their commitment to quality and customer satisfaction.
This episode is a treasure trove of insights for anyone interested in entrepreneurship, innovation, and the intersection of nature and business. Tune in for valuable lessons on resilience, creativity, and the power of relationships in the business world.
For more about Environmental Design and their incredible work, visit treemover.com.
For more engaging discussions on faith and leadership, visit the Good Business Podcast at: https://www.goodagency.com/about/podcast/episodes/
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