In this episode of Growth Notes, Frazier breaks down Ed Mylett’s powerful “identity thermostat” concept and how it impacts your results in business.

Here’s the deal—when you outperform your norm, your brain freaks out and pulls you back down. Why? Because your internal settings haven’t caught up. Just like a thermostat resets a room, your mindset resets your success if you don’t raise the baseline.

If you want next-level results, you have to upgrade how you see yourself. Stop defaulting to average. Raise the dial. Set a new standard—and live up to it.

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