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S3 E9 | Forecasting a Successful Weather Targeting Campaign
Manage episode 352204748 series 2972133
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Matt Evered and Bobbi Whyte from Big Partnership (UK) discuss how the weather can influence consumer habits and buying behaviour. Learn what weather targeting is, weather targeting strategies, and how you can leverage this tactic to tap into the influence of weather.
©StackAdapt Inc.2023
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