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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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In this episode, Dave Lorenzo reveals the secret to getting powerful client testimonials without the cringe. From when to ask to exactly what to say, Dave breaks down the process so it feels natural and authentic. If you want more referrals, better credibility, and a stronger reputation, it starts with mastering the testimonial ask.
Key Topics Discussed:
- Why professionals struggle to ask for testimonials
- The connection between asking for testimonials and referrals
- A simple, effective script to request testimonials
- When to ask clients for testimonials (timing is everything)
- Why video testimonials are more powerful than written ones
- How to follow up if a client delays sending the testimonial
- Three perfect times to use testimonials in your sales process
- How to showcase testimonials on your personal website and LinkedIn
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