The daily drama of money and work from the BBC.
…
continue reading
MP3•Episode home
Manage episode 499811971 series 2078064
Content provided by EMI Research Solutions. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by EMI Research Solutions or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Intellicast is back with a brand-new episode covering the latest news from around the market research industry. Join Brian Peterson and Aron Wilson as they break down the latest headlines, including:
- Decline in Forrester's Q2 revenue
- Azure Knowledge rebrand to Matrix
- Kantar and Cint expanding their partnership
- How iOS 26 will hurt mobile polling and representative sample
- A class-action privacy lawsuit against LiveRamp
Brian and Aron also spend time announcing the conferences they will be attending this fall!
- Catch Brian, joined by The Link Group's Andrew Hunt, at Insights Association's Corporate Researchers Conference in Chicago this September 9-11th. Check out their session Built for Trust: Why Clients Should Demand a Layered Data Quality Strategy on Wednesday afternoon at 1:45 PM.
- At ESOMAR Trends Horizon in DC on Nov 5-6, Matthew Alexander and Aron Wilson will be presenting Smarter, Faster, Faker? The Real Results from Testing Synthetic Respondents, a deep dive into how well AI-generated personas can mimic real consumer insights.
If you're hoping to stay informed on the big names and changes in market research, then this episode is for you!
Learn more about your ad choices. Visit megaphone.fm/adchoices
297 episodes