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Why Proximity-Based Offers Require Identity-Based Messaging

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Manage episode 477178620 series 3236280
Content provided by Jereshia Hawk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jereshia Hawk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

If your premium offers aren't converting like they used to, it's not your program, it's your messaging. Start here.

In this episode, we dive into why your proximity-based, high-ticket offers need identity-driven messaging, not just intellectual proof. Learn how to shift your strategy to connect with sophisticated buyers and boost conversions without overhauling your entire business model.

Why you should listen:

  • Master Identity-Based Messaging: Learn why proximity-based offers, like high-ticket coaching or done-for-you services, require marketing that leads with values, presence, and personal resonance.
  • Bridge the Messaging Gap: Discover how to adjust your marketing when your business model evolves, especially if your content feels flat or overly strategic.
  • Understand Sophisticated Buyers: Unpack the psychology of high-end buyers and how their decision-making process is fundamentally different from low-ticket purchases.
  • Avoid the Influence Trap: Stop modeling your strategy after content creators selling mass-volume offers and start aligning your messaging with your premium business model.

If your content isn’t converting the way it used to, this episode breaks down why identity, not just intellect, is key to sustainable sales.

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Your audience has evolved. Their buying behavior has too. Market Like A CEO™ helps you refine your messaging to reflect your depth, build trust, and convert more aligned clients. Enrollment closes Tuesday, May 7th, 2025. Learn more: https://marketlikeaceo.com

✨ Be the first to know about private 1:1 coaching spot availability - join the waitlist: https://jereshiahawk.com/waitlist
Craving raw, real, and relatable insights from a multi-7 figure business advisor and coach who's been in your shoes and is still walking the path? In my email newsletter, I share practical lessons on building a sustainable, profitable business — without sacrificing what matters most. Ready to join the journey... Subscribe here: https://jereshiahawk.com/insider
Stay connected with me in real-time over on Instagram! I share daily insights, behind-the-scenes moments, and a peek into my slow morning rituals: www.instagram.com/jereshiahawk

  continue reading

256 episodes

Artwork
iconShare
 
Manage episode 477178620 series 3236280
Content provided by Jereshia Hawk. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jereshia Hawk or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

If your premium offers aren't converting like they used to, it's not your program, it's your messaging. Start here.

In this episode, we dive into why your proximity-based, high-ticket offers need identity-driven messaging, not just intellectual proof. Learn how to shift your strategy to connect with sophisticated buyers and boost conversions without overhauling your entire business model.

Why you should listen:

  • Master Identity-Based Messaging: Learn why proximity-based offers, like high-ticket coaching or done-for-you services, require marketing that leads with values, presence, and personal resonance.
  • Bridge the Messaging Gap: Discover how to adjust your marketing when your business model evolves, especially if your content feels flat or overly strategic.
  • Understand Sophisticated Buyers: Unpack the psychology of high-end buyers and how their decision-making process is fundamentally different from low-ticket purchases.
  • Avoid the Influence Trap: Stop modeling your strategy after content creators selling mass-volume offers and start aligning your messaging with your premium business model.

If your content isn’t converting the way it used to, this episode breaks down why identity, not just intellect, is key to sustainable sales.

Enroll in Market Like A CEO™: https://marketlikeaceo.com

Your audience has evolved. Their buying behavior has too. Market Like A CEO™ helps you refine your messaging to reflect your depth, build trust, and convert more aligned clients. Enrollment closes Tuesday, May 7th, 2025. Learn more: https://marketlikeaceo.com

✨ Be the first to know about private 1:1 coaching spot availability - join the waitlist: https://jereshiahawk.com/waitlist
Craving raw, real, and relatable insights from a multi-7 figure business advisor and coach who's been in your shoes and is still walking the path? In my email newsletter, I share practical lessons on building a sustainable, profitable business — without sacrificing what matters most. Ready to join the journey... Subscribe here: https://jereshiahawk.com/insider
Stay connected with me in real-time over on Instagram! I share daily insights, behind-the-scenes moments, and a peek into my slow morning rituals: www.instagram.com/jereshiahawk

  continue reading

256 episodes

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