In this episode Shannon takes a deep dive into the crucial distinction between profit and cash flow. Learn why cash flow is an essential tool for managing your money effectively and how to measure it accurately. Shannon breaks down how cash flow incorporates various elements beyond operational profit, including investments, debt financing, and asset purchases, providing a comprehensive understanding of why your bank account might not reflect your business's profitability.

Tune in to discover actionable steps to create a weekly cash flow forecast, diagnose cash flow constraints, and prepare for potential financial troubles. Stay ahead of the curve and ensure your business runs smoothly by mastering cash flow with practical advice from an expert. Don’t miss the next episode where Shannon will reveal how to fix common cash flow problems.

What you'll hear in this episode:

[0:45] Understanding Cashflow vs. Profit

[1:30] Components of Cashflow

[3:55] Measuring and Monitoring Cashflow

[6:20] The Importance of Cashflow Forecasting

[9:35] Fixing Cashflow Issues

Learn more about our CFO firm and services: https://www.keepwhatyouearn.com/

Connect with Shannon: https://www.linkedin.com/in/shannonweinstein

Watch full episodes: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

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The information contained in this podcast is intended for educational purposes only and is not individual tax advice. We love enthusiastic action, but please consult a qualified professional before implementing anything you learn.