What happens when the market isn’t the problem - but the messenger is?

Highlights Covered

• Why product strategy often turns into culture therapy
• A case study - success metrics masked a deeper cultural breakdown
• How fear of leadership can quietly derail execution
• Leadership takeaway: Start every meeting with “How are you doing today?”

Summary

This episode reveals how behind every market-facing issue - there may be a deeper cultural disconnect - and how the right questions can break the gridlock and unlock performance.

Will Gladhart is joined by Eric Boromisa, Managing Partner at Numbers & Letters Advisory - whose strategic consulting work often uncovers more than just product misalignment - it reveals hidden cultural roadblocks.

With years of experience helping companies develop an idea into reality, typically in tech, healthcare, wellness, corporate governance - he has a global leadership lens shaped by years of working in San Francisco and Berlin, Germany.

Eric shares a compelling case study of an industry association that, despite thriving on paper, couldn’t execute basic marketing campaigns.

The root issue? Fear and miscommunication.

Through careful diagnosis, cross-functional collaboration, and CEO engagement, Eric helped the organization address the cultural friction that was stalling growth.

This episode explores how leaders can treat organizational misalignment not just with strategy, but with empathy.

Eric offers one deceptively simple, but powerful practice - always start with the person. His advice reminds us that trust, not just process, is the foundation for performance.

Connect with Eric on LI

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