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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Ever get surprised by a friend you are close to who lists their property with another agent? We promise it's most likely not personal — even though it feels like a gut punch - it's friction!
In this episode, Garrett and Matt break down the invisible roadblocks inside your business that push clients toward the “path of least resistance,” even when they genuinely want to work with you.
You’ll learn:
- The four personality types and how each one experiences friction
- How your current onboarding process may be quietly sending people elsewhere
- Why “being helpful” isn’t the same as “being easy to work with”
- How to remove unnecessary hurdles while still staying in control
- What to do the moment someone mentions real estate (this is GOLD)
- Practical scripts, mindset shifts, and process upgrades that make you the obvious choice
Whether you’re attracting new clients, nurturing your sphere, or trying to level up referrals, this episode gives you the clarity and strategy to become the agent people naturally move toward — not around.
A smoother process. Less resistance. More business.
Let’s go.
159 episodes
