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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Manage episode 520026437 series 1048218
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Dan Ferguson brings commercial rigour to any CMO role with a deep expertise in launching and growing ecommerce sales. He has helped transform Adore Beauty, Power Club, Vistaprint and OfficeWorks amongst others; and is a Board advisor with preezie, and NORA (the National Online Retailers Association).
Dan shares his entrepreneurial wisdom and creativity in a conversation that delves into the importance of leveraging data to gain a competitive edge in the market. He emphasizes the role of understanding the total addressable market (TAM) and how businesses can utilize data to make informed decisions that set them apart from competitors.
Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190
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Listen on Stitcher: https://www.stitcher.com/show/managing-marketing
Listen on Podbean: https://managingmarketing.podbean.com/
For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/
Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.
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