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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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AI SDRs dominate B2B sales adoption despite mixed reviews. Blue Bowen, Research Principal at G2, reveals surprising findings from their latest AI impact research. The study shows AI sales development representatives lead adoption rates due to pipeline pressure, while AI sales coaching and training tools remain significantly underutilized. Bowen identifies AI-powered revenue forecasting as overhyped, citing the unique complexity of enterprise deals that historical data models struggle to predict accurately.
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