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Responding Quickly Or Providing The Right Answer To Customer Questions?

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Manage episode 480052376 series 2137506
Content provided by I Hear Everything. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by I Hear Everything or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Social media response speed vs. accuracy: which matters more? Scott Morris, CMO at Sprout Social, shares research on the disconnect between marketer perceptions and consumer expectations. He reveals how AI can handle routine customer inquiries while preserving brand voice, and explains why an immediate empathetic response often outperforms a delayed perfect answer in maintaining customer relationships.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

2241 episodes

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iconShare
 
Manage episode 480052376 series 2137506
Content provided by I Hear Everything. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by I Hear Everything or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Social media response speed vs. accuracy: which matters more? Scott Morris, CMO at Sprout Social, shares research on the disconnect between marketer perceptions and consumer expectations. He reveals how AI can handle routine customer inquiries while preserving brand voice, and explains why an immediate empathetic response often outperforms a delayed perfect answer in maintaining customer relationships.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

2241 episodes

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