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Ep 169 - What Branding Is and How You Can Avoid Mistakes in Business with Kitty Lai

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Manage episode 362131339 series 2903055
Content provided by Kristy Yoder. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kristy Yoder or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Send us a text

Founder and CEO of ME Brand Kitty Lai, join Kristy Yoder in today's episode of the Master Delegator Podcast to talk about the design industry and how it helped business owners to sell their products and service through branding.

Listen up as they uncover the mistakes in creating a brand and share great tips on making good branding that can help you scale your business to growth and success.

Episode Highlights:

04:07: Kitty’s journey to branding
08:17: Overcoming the struggle of starting a business
09:57: Helping business owners show up online ( how to build your brand)
14:22:The important elements of a brand (communication & customer service)
15:28: How to communicate your brand well (giving value to your target market)
16:42: Importance of having a brand
17:42: Common mistakes in branding
19:11: Hiring an agency with branding services
22:54: Preparing for hiring & outsourcing branding agency/expert
24:15: Working with your client's brand preferences
About Kitty Lai

Kitty Lai is a brand designer and strategist with more than two decades of senior management commercial design experience for British brands such as Tec Baker and Cath Kidston. With her knowledge and skill in branding and graphic design, she was able to help businesses come to life through visual communication and develop their product and services to captivate their target audience.
Learn more about Kitty here:
Website:
www.mebranddesign.com
Instagram:
https://www.instagram.com/mebranddesign/
Facebook:
https://www.facebook.com/mebranddesigns

LinkedIn:
www.linkedin.com/company/me-brand-personal-branding/ or www.linkedin.com/in/kittylaibrandingdesignerconsultant/

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to become a master delegator.

Do you want to learn how to hire a virtual assistant?

Support the show

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to become a master delegator.

Do you want to learn how to hire a virtual assistant? Access our free training.

  continue reading

Chapters

1. Ep 169 - What Branding Is and How You Can Avoid Mistakes in Business with Kitty Lai (00:00:00)

2. [Ad] PodMatch (00:13:57)

3. (Cont.) Ep 169 - What Branding Is and How You Can Avoid Mistakes in Business with Kitty Lai (00:14:34)

215 episodes

Artwork
iconShare
 
Manage episode 362131339 series 2903055
Content provided by Kristy Yoder. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kristy Yoder or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Send us a text

Founder and CEO of ME Brand Kitty Lai, join Kristy Yoder in today's episode of the Master Delegator Podcast to talk about the design industry and how it helped business owners to sell their products and service through branding.

Listen up as they uncover the mistakes in creating a brand and share great tips on making good branding that can help you scale your business to growth and success.

Episode Highlights:

04:07: Kitty’s journey to branding
08:17: Overcoming the struggle of starting a business
09:57: Helping business owners show up online ( how to build your brand)
14:22:The important elements of a brand (communication & customer service)
15:28: How to communicate your brand well (giving value to your target market)
16:42: Importance of having a brand
17:42: Common mistakes in branding
19:11: Hiring an agency with branding services
22:54: Preparing for hiring & outsourcing branding agency/expert
24:15: Working with your client's brand preferences
About Kitty Lai

Kitty Lai is a brand designer and strategist with more than two decades of senior management commercial design experience for British brands such as Tec Baker and Cath Kidston. With her knowledge and skill in branding and graphic design, she was able to help businesses come to life through visual communication and develop their product and services to captivate their target audience.
Learn more about Kitty here:
Website:
www.mebranddesign.com
Instagram:
https://www.instagram.com/mebranddesign/
Facebook:
https://www.facebook.com/mebranddesigns

LinkedIn:
www.linkedin.com/company/me-brand-personal-branding/ or www.linkedin.com/in/kittylaibrandingdesignerconsultant/

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to become a master delegator.

Do you want to learn how to hire a virtual assistant?

Support the show

Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com

Be part of our Facebook community page for entrepreneurs who want to become a master delegator.

Do you want to learn how to hire a virtual assistant? Access our free training.

  continue reading

Chapters

1. Ep 169 - What Branding Is and How You Can Avoid Mistakes in Business with Kitty Lai (00:00:00)

2. [Ad] PodMatch (00:13:57)

3. (Cont.) Ep 169 - What Branding Is and How You Can Avoid Mistakes in Business with Kitty Lai (00:14:34)

215 episodes

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