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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of Mastering Local Marketing, we dive into seven proven “try-and-trust” tactics that move prospects from on-the-fence to sold. You’ll learn how simple but powerful offers—like at-home trial kits and iron-clad guarantees—can remove risk, build confidence, and give your small business an unmistakable edge when you find potential customers stuck at the consideration stage. Whether you’re a retailer, service provider, or maker, these strategies will help you cut through noise and turn curious shoppers into loyal customers.
– 7 WAYS:1. At-Home Trial Kits
2. Special Perk Bundles
3. Money Back Guarantee
4. Price Lock or Price Beat Promise
5. Custom Sample or Mini-Size
6. Skip the Line
7. Extended Warranty
– LINKS:Follow us for more local marketing tips at
Mastering Local Marketing – Website
Instagram – @MasteringLocalMarketing
YouTube – @MasteringLocalMarketing
– SUBSCRIBE & REVIEW:If you're finding real value in our episodes, please take a moment to subscribe and leave a review on Apple Podcasts or Spotify Podcasts. Thanks for listening and we'll see you next week with new episodes.
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