You owe it to yourself as a professional to become the best consumer of social media as possible. This isn't for casual scrolling, this is for the people you intentionally follow and the content you intentionally seek out to help yourself become the best version of you as a professional you can be. Listen to this full episode to learn the perspective and context it takes to maximize your social media consumption.

0:32 Why becoming a better consumer of social media matters

1:14 The weird times we live in, inspired by Bret Contreras on a different podcast: the ones who are actually experts/good at what they do are rarely the ones who look the best on social media

2:16 Creating context. What's your context and what's their context?

4:12 First big red flag...WHO DO YOU TRAIN???

6:25 Next red flags: have you heard their voice, TOO many followers..., bold claims/clickbait, too narrow of content/lack of big picture

10:23 Green flag: what would you expect good social media of someone in your similar situation/situation you aspire to be look like?

11:18 Green flags: training similar population, give good logic and reason (even if don't have a similar population), not too buzz-wordy/easy to consume

15:21 Take home points: What's your truth vs their truth, tying everything back to the big picture, it's OK to be critical, how to implement things you consume

Link to episode on YouTube: https://youtu.be/9kGw9gWj52g

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