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How do you communicate with your customers, employees, vendors? Do you have a cohesive strategy for unified communications? Our guest today is Joshua Altman, who shares with us what a chief communications officer is and why you might need one.

TODAY'S WIN-WIN:
Perception is making sure your name is out in a positive way and building trust is done through positive experiences.

LINKS FROM THE EPISODE:

ABOUT OUR GUEST:
Joshua is an experienced storyteller and strategist with more than two decades of experience shaping how people see, hear and connect with big ideas. Today, he leads beltway.media, a D.C.-based communications firm that helps brands and organizations cut through the noise. Before founding the firm, Joshua was a multimedia journalist at The Hill, diving deep into federal policy and covering high-stakes election cycles right from the front lines. Now he works with everyone from startups to federal agencies, helping them refine their message, elevate their brand and truly connect with their audience, whether that’s customers, investors or the public at large. From reimagining agency websites to crafting magnetic stories, Joshua’s work has one goal: to make communications clear, compelling, and impossible to ignore.

ABOUT BIG SKY FRANCHISE TEAM:
This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.

The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

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Chapters

1. 287. What is a Chief Communications Officer—Joshua Altman, Founder, Beltway Media (00:00:00)

2. Setting The Stage For Growth (00:00:01)

3. Meet Joshua Altman And Beltway Media (00:00:28)

4. What A Chief Communications Officer Does (00:01:14)

5. Right-Sizing Communications For Small Teams (00:02:59)

6. Unifying Disconnected Channels And Tasks (00:05:43)

7. Shaping Perception And Building Trust (00:07:38)

8. Platforms Change, Story Principles Endure (00:09:40)

9. Can AI Replace A Communications Leader (00:12:20)

10. Contact Details And Getting Help (00:13:48)

11. Rapid-Fire: Misses, Makes, Multipliers (00:14:15)

12. Communicate Strategically, Not Constantly (00:16:37)

13. Three Takeaways And Win-Win Summary (00:17:17)

14. Subscribe, Review, And Franchise CTA (00:19:36)

287 episodes