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Content provided by Phillip Birk and National Rural Health Resource Center. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Phillip Birk and National Rural Health Resource Center or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Project Marketing Plan Toolkit

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Manage episode 215319542 series 1268267
Content provided by Phillip Birk and National Rural Health Resource Center. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Phillip Birk and National Rural Health Resource Center or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Your network has already created a strategic plan for your grant project and an evaluation plan allowing you to gauge progress toward your goals. At this point in your project, it’s the right time to continue your network’s path to sustainability by developing a marketing plan.

While we often think of marketing only as spreading a message, it goes far beyond that. Through the work of creating a marketing plan you’ll build a thorough understanding of member needs and ensure that the network’s current and future products and services meet critical member needs. You’ll also use strategies for tailoring communication in ways that are most meaningful to your audience.

In this webinar, we’ll walk through a toolkit to support your work of developing a marketing plan for your project. The toolkit includes a guide, template and samples to help you develop an effective, impactful marketing plan. The marketing plan grant deliverable is due to the Electronic Handbook (EHB) by December 31, 2018.

  continue reading

97 episodes

Artwork
iconShare
 
Manage episode 215319542 series 1268267
Content provided by Phillip Birk and National Rural Health Resource Center. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Phillip Birk and National Rural Health Resource Center or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Your network has already created a strategic plan for your grant project and an evaluation plan allowing you to gauge progress toward your goals. At this point in your project, it’s the right time to continue your network’s path to sustainability by developing a marketing plan.

While we often think of marketing only as spreading a message, it goes far beyond that. Through the work of creating a marketing plan you’ll build a thorough understanding of member needs and ensure that the network’s current and future products and services meet critical member needs. You’ll also use strategies for tailoring communication in ways that are most meaningful to your audience.

In this webinar, we’ll walk through a toolkit to support your work of developing a marketing plan for your project. The toolkit includes a guide, template and samples to help you develop an effective, impactful marketing plan. The marketing plan grant deliverable is due to the Electronic Handbook (EHB) by December 31, 2018.

  continue reading

97 episodes

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