))
Cayleb Pletos Is The Painting Contractor Marketing Expert
Manage episode 482623389 series 3640922
Content provided by Rob Pene. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Pene or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Caleb shares his journey from "glorified freelancer" to business leader, discussing the challenges of building a team and letting go of control.
He explains how his agency niched down to exclusively serve painting contractors after noticing their success in this space.
Key insights:
- Personal growth directly impacts business growth
- Leading by example rather than micromanaging
- Specialization allowed deeper industry expertise
- Painting marketing works due to its visual nature and emotional connection
- Facebook ads create attention while Google captures ready-to-buy customers
- Currently at $30-35K monthly revenue, aiming for $100K
- Future plans include investing in Detroit real estate to help rebuild communities
Find Caleb on YouTube: Taurify (T-A-U-R-I-F-Y)
25 episodes
Share
