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Chapters

1. Milestone Intro and Guest Setup (00:00:00)

2. Monica’s Journey from Publishing to Martech (00:01:08)

3. Why Ops Is Strategic, Not Downstream (00:06:22)

4. How Ops Should Partner With Marketing and Sales (00:09:40)

5. Trust, Trade‑offs, and Saying “Yes, But…” (00:16:14)

6. Leadership, Clarity, and Breaking the Review Spiral (00:22:04)

7. Brute Force vs. Foundations and When to Pause (00:26:37)

8. Prioritization, ICP Focus, and Killing Vanity Metrics (00:34:06)

9. Shared Language: Definitions, SLAs, and Naming (00:39:06)

10. AI as Force Multiplier: Promise and Pitfalls (00:45:49)

11. Closing, Community, and How to Reach Monica (00:53:06)

219 episodes