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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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On today's episode, we talk with Ahmad Moore, founder of Pressure Marketing, to unpack his unconventional but deeply inspiring journey into marketing operations. From IT help desk roots to sales leadership and now running his own MOps-focused agency, Ahad shares how leaning into empathy, technical curiosity, and a hunger for alignment helped shape his path.
✨ Tune in to hear:
- Why marketing ops is “IT with better branding” — and why that matters
- The underrated power of listening deeply and building an “empathy engine”
- How cross-functional experience in sales, strategy, and support creates a sharper MOps perspective
- Lessons learned from building systems under pressure (literally and figuratively)
- How Ahad is using AI and HubSpot to scale smarter, not harder
Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals
Join us at MOps-Apalooza: https://mopsapalooza.com/
Save 10% with code opscast10
Chapters
1. Introduction to Ahmad's Career Path (00:00:00)
2. IT Help Desk: Building Technical Foundation (00:03:35)
3. Client-Facing Experience at Agency (00:09:16)
4. Sales Roles and Revenue Focus (00:13:38)
5. Finding Passion in Marketing Operations (00:23:02)
6. Education, Experience, and Certification (00:33:37)
7. Launching an Agency After Layoff (00:43:02)
8. AI and Future of Marketing Ops (00:46:57)
204 episodes
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